Answer:
Market segmentation
Explanation:
Market segmentation is the process of dividing a market of potential customers into groups, or segments, based on different characteristics. The segments created are composed of consumers who will respond similarly to marketing strategies and who share traits such as similar interests, needs, or locations. A market segment is a group of people who share one or more common characteristics, lumped together for marketing purposes.
Answer:
Concentrated.
Explanation:
Four frequently used targeting strategies are the micromarketing, undifferentiated, differentiated, and concentrated targeting strategies. In micromarketing, we target each and every single customer individually which is also known as customization. In differentiated marketing, we try to differentiate our offerings and target particular market segment with it, whereas in undifferentiated which is also known as mass marketing, we target the whole market with one single offer. In concentrated marketing, we try to capture and target one small segment (niche) which has been ignored and overlooked by the competitors. The main aim here to sell profitably by meeting the needs of that small segment fully.
Answer: Increase of $20,000
Explanation:
The cost of making a unit is:
= Direct material + Direct labor + Variable overhead + Fixed overhead
= 10 + 14 + 5 + 3
= $32
For 4,000 units that would be:
= 4,000 * 32
= $128,000
Cost of buying 4,000 units :
= Cost of buying + Fixed cost
= (4,000 * 30) + (3 / 2 * 4,000)
= $126,000
This cost is further reduced by the renting of the unused space:
= 126,000 - 18,000
= $108,000
Impact on profit:
= Cost of making - Cost of buying
= 128,000 - 108,000
= $20,000
Increase of $20,000
Five benefits of taking a research methods course early in the graduate program are:
The investigation is an integral part of understanding the world's creations. The goal is to make comparative judgments about how things really are. It may be difficult at first, but you cannot ignore the need for research in any profession, even as a graduate student. Research Methods courses help students explore their career paths. This means that students gain insight into the realm they are venturing into.
By comparison, taking a research methods course at the beginning of a graduate program helps them build transferable skills and improve their resume.
Learn more about the graduate program at
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