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Zigmanuir [339]
3 years ago
15

Marketers who want to assess what their customers think about their goods and services can collect data from blogs, social media

sites, and online reviews. This process is called _______ analysis.
a) advertising
b) sentiment
c) conversion
d) keyword
Business
2 answers:
Ronch [10]3 years ago
6 0

Answer:

Keyword Analysis

Explanation:

Marketers who want to assess what their customers think about their goods and services can collect data from blogs, social media sites, and online reviews. This process is called keyword analysis.  

Keyword analysis refers to the process of analyzing the keywords or search phrases that bring your customers and potential customers to your website. Hence, keyword analysis could be said to be the foundation of search marketing campaigns.

Andre45 [30]3 years ago
5 0

Answer:

The answer is B. Sentiment analysis.

Explanation:

There is a growing need for marketers to determine the impact of the products and services on customers especially on a social perspective. With the existence of social network, this has become possible by carrying out sentiment analysis. This implies that the possibility for marketers to assess the social opinion, either positive or negative, of goods and services through the identification, analysis, interpretation of texts, surveys, social media sites is done through sentiment analysis. For example, skimming and scanning through reviews to identify expressed or text emotions such as joy, hate ets is a form of sentiment anlaysis.

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Corey, a supervisor, needs to rate the performance of 20 subordinates. He uses a rating scale to rate them on a scale of 1 to 10
Sonbull [250]

Answer:

central tendency distributional error

Explanation:

There are three types of distributional errors:

  1. severity.- when the person in charge of rating is too strict and rates the employees with a poor grade.
  2. leniency.- when the person in charge of rating is too lenient and rates the  employees with a high grade.
  3. central tendency.- when the person in charge of rating does not want to assume responsibility and rates the employees with a middle grade, not bad, not good.
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As the manager of a food store, your friend is trying to come up with ways of increasing sales of items that have a high profit
rewona [7]

Answer:

The correct answer is There will be no real change in the sales of those subliminally advertised items.

Explanation:

Subliminal advertising is one whose message is transmitted below the threshold of consciousness, whether using images, sounds or other techniques that are not readily noticeable. The objective of this type of advertising is to influence the wishes of consumers by generating impulses and needs that encourage them to buy or perform a certain marketing action, but without being aware of that influence.

3 0
3 years ago
When a perpetual inventory system is used, the unit costs of the items sold are known at the date of each sale. In contrast, whe
vlada-n [284]

Answer and explanation:

The statements are correct because using the perpetual inventory system implies recording purchases and returns at the same moment items are received or sold. The Cost of Goods account is updated every time their inventory exists. On the other hand, the periodic inventory system records buying or selling activities following a schedule that could be every month, quarter or once per year. The Cost of Goods account is used occasionally.

4 0
3 years ago
​coca-cola is superior to its competitors in its distribution of products. this is an example of​ _____ competency.
hichkok12 [17]

The fact that Coca-Cola is superior to its competitors in its distribution of products is an example of​ distinctive competency. Coca Cola as a company has practices, technical skills, technologies and resources that increase its competitiveness with comparison to other companies.  Distinctive competencies are the competencies that differentiates the brand from competitors.

3 0
2 years ago
Market Value Ratios You are considering an investment in Roxie’s Bed & Breakfast Corp. During the last year the firm’s incom
chubhunter [2.5K]

Answer:

Book value per share is $3.5, Earnings per share is $0.48, Market-to-book ratio is 2.0x; P/E ratio = 18.75

Explanation:

1. In order to calculate the book value of the shares we divide the total value of the shares by the number of shares which is $35,000,000/10,000,000 shares = $3.5

2. Earnings per share is derived by dividing the total earnings (after subtracting preference dividends, but in this case we have common stock dividend so we do not subtract) by the number of shares outstanding. i.e. $4,800,000 / 10,000,000 shares = $0.48

3. Market to book ratio is derived by dividing the market value of the outstanding shares by its book value. Therefore ($9*10,000,000 shares)/$35,000,000 = 2.0 (written as 2.0x, implying that the market value of the shares of Roxie's Bed & Breakfast Corp. can cover its net assets (or equity) twice.)

4.The Price Earnings ratio is derived by dividing the Price of the shares by the earnings per share.i.e. $9/0.48(derived in 2 above) = 18.75.

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3 years ago
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