What is the term that defines how recently a customer purchased items?

1 answer:

6 0

The answer is recency. This part of the RFM model. It is a marketing investigation tool used to classify a firm's best customers by calculating definite factors.

The RFM model is founded on three quantitative factors which are:

Recency - How recently a customer has made an acquisition or purchase of productFrequency – How frequent or often a customer makes a purchaseMonetary Value - How much cash a customer spends on purchases

RFM analysis often sustains the marketing saying that "80% of business comes from 20% of the customers."

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Caroline is conducting a share point analysis for Bloomingdale's. First, she estimates total industry sales by compiling a list

Pepsi [2]

The correct answer is B) Compute gross margin per sales point.

Caroline is conducting a share point analysis for Bloomingdale's. First, she estimates total industry sales by compiling a list of all department stores and their sales for the previous year. Next, she estimates Bloomingdale's market share within the industry. To find the value of one share point, Caroline must <em>compute the gross margin per sales point.</em>

Gross margin is part of the income statement that firms or industries need to elaborate every year. This metric indicates a detailed description of a company's revenues, expenses, and profit. When preparing a budget, gross margin defines the limits a company must take into account. That is why Caroline must pay close attention to the calculation and computing.

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3 years ago

ABC Company expects the following sales and collection pattern for the last 4 months of the year. Month Cash Sales Credit Sales

Scrat [10]

Answer:

<u>The projected cash collections for the month of December is $ 65,750. </u>

Explanation:

Projected cash flows for the month of December = 25% of october credit sales + 65% of November credit sales

5% of December credit sales

= (72000*25%) + (68000*65%) + (71000*5%)

= $ 65,750.

Total percentage as per given question, is only 95% but not 100%.