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Cerrena [4.2K]
3 years ago
15

What is the term that defines how recently a customer purchased items?

Business
1 answer:
KatRina [158]3 years ago
6 0
The answer is recency. This part of the RFM model. It is a marketing investigation tool used to classify a firm's best customers by calculating definite factors.

The RFM model is founded on three quantitative factors which are:

Recency - How recently a customer has made an acquisition or purchase of productFrequency – How frequent or often a customer makes a purchaseMonetary Value - How much cash a customer spends on purchases

RFM analysis often sustains the marketing saying that "80% of business comes from 20% of the customers."
You might be interested in
What is the answers please I’m struggling
Dovator [93]

Answer:

a. $288,000

b. $190,000

Explanation:

The Accounting equation: Assets = Liabilities + Equity

a. Assets = Liabilities + Equity

382,000 = 94,000 + Equity

Equity = 382,000 - 94,000

= $288,000

b. Equity as of December 20Y9.

Account for the changes in assets and equity:

Assets = Liabilities + Equity

(382,000 - 63,000) = (94,000 + 35,000) + Equity

319,000 = 129,000 + Equity

Equity = 319,000 - 129,000

= $190,000

6 0
3 years ago
DJH Enterprises has 3 departments. Operating results for 2019 are as follows:
konstantin123 [22]

Answer:

DJH Enterprises

The effect of eliminating Department 2 will increase the total operating income to $27,000 from $5,000.

Explanation:

a) Data and Calculations:

Operating Results for 2019 for the three departments:

                                     Department 1  Department 2 Department 3 Total

                                                                                                              ('000)

Sales                                 $670,000      $322,000       $856,000   $1,848

Variable costs                     445,000        287,000         602,000      1,334

Contribution margin        $225,000        $35,000       $254,000      $514

Direct fixed expenses      $120,000        $27,000        $163,000      $310

Common fixed expenses    75,000          30,000            94,000        199

Total fixed expenses       $195,000        $57,000       $257,000       509

Operating income (loss)   $30,000       ($22,000)         ($3,000)        $5

Loss-making departments eliminated:

                                     Department 1    Department 3        Total                                                      

Sales                                 $670,000       $856,000       $1,526,000

Variable costs                     445,000         602,000         1,047,000

Contribution margin        $225,000       $254,000        $479,000

Direct fixed expenses      $120,000        $163,000        $283,000

Common fixed expenses    75,000            94,000           169,000

Total fixed expenses       $195,000       $257,000        $452,000

Operating income (loss    $30,000          ($3,000)            27,000

3 0
3 years ago
A basic tenet of variable costing is that fixed manufacturing overhead costs be currently expensed. What is the rationale behind
kari74 [83]

Answer:

C. Allocation of fixed manufacturing costs are arbitrary at best.

Explanation:

A.- Yes, fixed cost occurs regardless of the level of production, but <em>that is true for every costing method,</em> and some of them do calculate a unit rate for fixed overhead. the statment is partially true

B.- If fixed cost changes with the level of production then, are variable cost, not fixed. Statement is FALSE

C. The allocation of fixed manufacturing costs is arbitrary at best. This is the reasoning for variable costing to consider fixed cost expenses, the method of allocating cost, using a rate always generates a difference in applied and overapplied MO It generates distortions and is not objective, it is based on personal option. The use of direct labor hours, cost or machine hours is evidence of that.  TRUE

D.- There is such a cost, like depreciation, but <em>others do incur in cash disbursements,</em> like rent, indirect materials, supervisors, maintenance cost and others.is Statment is FALSE

6 0
3 years ago
If tickets to the Rancho Cucamonga Quakes game are considered an inferior good, falling incomes of their fan base will:_______.
lara [203]

Answer:

Increase demand for tickets to the Rancho Cucamonga Quakes game

Explanation:

An inferior good is a good whose demand increases when income falls and whose demand falls as income increases.

Inferior goods are opposites of normal goods whose demand increases as income rises.

I hope my answer helps you.

8 0
3 years ago
Which of the following statements is false? a. Franchising is most appropriate in fragmented industries. b. Successful franchisi
trapecia [35]

Answer: Option (D)

Explanation:

The concept of franchising is mostly based on the concept of marketing that can be taken up by the company or organization as the strategy for the business expansion. Once implemented, the franchisor licenses the  intellectual property, procedures, or the use of their business model, rights and brand in order to sell the branded services and products to the franchisee.

8 0
3 years ago
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