Answer:
Instructions are listed below
Explanation:
Giving the following information:
Kristen Lu purchased a used automobile for $10,100 at the beginning of last year and incurred the following operating costs: Depreciation ($10,100 ÷ 5 years) $ 2,020 Insurance $ 1,100 Garage rent $ 600 Automobile tax and license $ 280 Variable operating cost $ 0.14 per mile
1) 10,000 miles
Insurance= 1,100
Garage= 600
Tax= 280
Variable costs= 0.14*10,000= 1,400
Total= $3,380
Cost per mile= 3380/10000= $0.338
2) The only relevant cost is the variable operating cost per mile. The other costs will exist whether she uses the car or not.
Answer:
Brand equity, like that enjoyed by coca-cola, results from favorable consumer experience with a product.
Explanation:
Brand equity is a term that describes the value of a brand based on the reputation of its products in the market. As in the case of the coca-cola brand equity is achieved because the product is liked by a huge number of customers.
Brand equity also has a wide effect on the financial status of a company. The product that is more valued will be sold more. Even increasing the price for that product wouldn't matter as the brand would already have set its name in the market.
Answer:
Explanation:
Cost of Capital 12%
Project X
Year 0 1 2 3 4
Cah flow (10000) 6500 3000 3000 1000
Discount Factor 12% 1 0.8929 0.7972 0.7118 0.6355
Present Value (10000) 5804 2392 2135 636
Net Present Value 2.85 years
Net Present Value 966
Discount Factor 10% 1 0.9091 0.8264 0.7513 0.6830
Present Value (10000) 5909 2479 2254 683
Net Present Value 1325
IRR = Lower rate +
( higher rate - lower rate)
IRR = 0.10 +
(0.12-0.10) = 17.38%
Project Y
Year 0 1 2 3 4
Cash flow (10000) 3000 3000 3000 3000
Discount Factor 1 0.8929 0.7972 0.7118 0.6355
Present Value (10000) 2679 2392 2135 1907
Payback Above 4 years
Net Present Value (888)
Discount Factor 10% 1 0.9091 0.8264 0.7513 0.6830
Present Value (10000) 2727 2479 2254 2049
Net Present Value (490)
IRR = Lower rate + ( higher rate - lower rate)
IRR = 0.10 +
(0.12-0.10) = 7.54%