1answer.
Ask question
Login Signup
Ask question
All categories
  • English
  • Mathematics
  • Social Studies
  • Business
  • History
  • Health
  • Geography
  • Biology
  • Physics
  • Chemistry
  • Computers and Technology
  • Arts
  • World Languages
  • Spanish
  • French
  • German
  • Advanced Placement (AP)
  • SAT
  • Medicine
  • Law
  • Engineering
nekit [7.7K]
3 years ago
14

​the progressive insurance ad campaign knows that the average person in the target market is exposed to the message 13 times in

3 months. what does this​ measure?
Business
1 answer:
Sindrei [870]3 years ago
8 0
This measures frequency, as it states that number of times the target gets to see the message
You might be interested in
Exercise 7-4A Effect of recognizing uncollectible accounts expense on financial statements: Percent of revenue allowance method
vfiekz [6]

Answer:

Rosie Dry Cleaning

a. Organization of the transaction data in accounts under an accounting equation:

Year 1:

The accounting equation is Assets = Liabilities + Equity.

1) Provided $29,940 of cleaning services on account.

Assets (Accounts Receivable) increases by $29,940; Equity (Retained Earnings) increases by $29,940.  So, Assets + $29,940 = Liabilities + Equity + $29,940.

2) Collected $23,952 cash from accounts receivable.

Assets (Cash) increases by $23,952 and Assets (Accounts Receivable) decreases by $23,952.  So, Assets + $23,952 and - $23,952 = Liabilities + Equity.

3) Adjusted the accounting records to reflect the estimate that uncollectible accounts expense would be 1 percent of the cleaning revenue on account.

Assets (Accounts Receivable) reduces by $59.88 and Equity (Retained Earnings) reduces by $59.88.  So, Assets - $59.88 = Liabilities + Equity - $59.88.

Year 2:

1. Wrote off a $225 account receivable that was determined to be uncollectible.

Assets (Accounts Receivable) decreases by $225 and Equity (Retained Earnings) decreases by $225.  So, Assets - $225 = Liabilities + Equity - $225.

2. Provided $34,940 of cleaning services on account.

Assets (Accounts Receivable) increases by $34,940 and Equity (Retained Earnings) increases by $34,940.  So, Assets + $34,940 = Liabilities + Equity + $34,940.

3. Collected $30,922 cash from accounts receivable.

Assets (Cash) increases by $30,922 and Assets (Accounts Receivable) decreases by $30,922.  So, Assets + $30,922 - $30,922 = Liabilities + Equity.

4. Adjusted the accounting records to reflect the estimate that uncollectible accounts expense would be 1 percent of the cleaning revenue on account.

Assets (Accounts Receivable) decreases by $37.93 ($97.81 - $59.88) and Equity (Retained Earnings) decreases by $37.93.  So, Assets - $37.93 = Liabilities + Equity - $37.93.

b. 1) Net Income for Year 1:

Sales = $29,940

less Allowance for uncollectible = $59.88)

Total = $29,880.12

2) Net Cash Flows from operating activities for Year 1 = $23,952.

3) Balance of Accounts Receivable at the end of Year 1:

Sales = $29,940

Less Cash Receipt = $23,952

Balance = $5,988

4) Net Realizable value of accounts receivable at the end of Year 1.

Accounts Balance = $5,988

less Allowance for Uncollectible = $59.88

Net Realizable = $5,928.12

c 1) Net Income for Year 1:

Sales = $34,940

less Bad Debts Expense = $262.93 ($37.93 + $225)

Total = $34,677.07

2) Net Cash Flows from operating activities for Year 1 = $30,922.

3) Balance of Accounts Receivable at the end of Year 1:

Beginning balance = $5,988

Sales = $34,940

Less Bad Debts Expense = $225

Less Cash Receipt = $30,922

Balance = $9,781

4) Net Realizable value of accounts receivable at the end of Year 1.

Accounts Balance = $9,781

less Allowance for Uncollectible = $97.81

Net Realizable = $9,683.19

Explanation:

The accounting equation states that Assets equal Liabilities plus Equity.  Any change in one side of the equation affects the other.  Sometimes, a transaction or event affects one side only by increasing one account and decreasing another account on the same side of the equation.  Examples are demonstrated in the answer above.

When an uncollectible is deemed bad, it reduces the Accounts Receivable and increases the bad debt expense.  The overall effect on the accounting equation is a reduction in Assets and Equity respectively.

8 0
4 years ago
g Which of the following are the three factors used to determine a company's credit rating? Its current ratio, its debt-to-equit
NISA [10]

The three factors used to determine a company’s credit rating are its current ratio, its debt-to-equity ratio, and its interest coverage ratio.

<u>Explanation:</u>

  • A credit rating comes in the list of the company’s annual performance targets. It helps to decide the company’s current year progress.  
  • A company’s debt-to-equity ratio is used to know the debt of a company as compared to the total equity. If this ratio is high, the company is taking on much debt.  
  • The current ratio marks a way to compute the liquidity of the company. It shows how well a firm is placed to meet the short term obligations. Broadly, a 2-1 ratio is considered a good ratio.
  • The interest coverage ratio tells how well the company may pay its future loan payments. If the ratio is higher than 3-to-1, it suggests that the company is in a good position to make future payments.   

8 0
3 years ago
Marcy left a large Fortune 500 company to go to a small start-up technology firm. Earlier in her career, Marcy wanted a high sal
MrRa [10]

Answer: Maslow's hierarchy of needs

Explanation:

Maslow's hierarchy of needs is referred to as or known as a theory which was proposed by the American psychologist Abraham Maslow, that tends to put forth the notion/idea that individuals are usually/mostly motivated by the following five categories of need, i.e. safety,  physiological, esteem, love, and also self-actualization.

3 0
3 years ago
Big Red Machines, a startup, has come up with a new product and has seen significant customer demand. Due to reinvestment in the
Bad White [126]

Answer:

The correct answer is "$ 30.34".

Explanation:

The value of the stock can be computed by the following formula:

⇒  \frac{Dividend \ in \ year \ 3}{(1 + Required \ return \ rate)2}  + \frac{Dividend \ in \ year \ 4}{(1 + Required \ return \ rate)3}  + \frac{Dividend \ in \ year \ 5}{(1 + Required \ return \ rate) 4 } + \frac{1}{(1 + Required \ return \ rate)4 }\times [\frac{( Dividend \ in \ year \ 5 (1 + Growth \ rate)} {( Required \ return \ rate - Growth \ rate)}]

On putting the values, we get

⇒  \frac{1.50}{1.08^2}  + \frac{1.60}{1.08^3}  + \frac{1.75}{1.08^4 } + \frac{1}{1.08^4} \times [  \frac{( 1.75\times 1.03)}{(0.08 - 0.03)}]

⇒  \frac{1.50}{1.08^2 } + \frac{1.60}{ 1.08^3 } + \frac{37.80}{ 1.08^4  }

⇒  30.34 ($)

8 0
3 years ago
Recently, U.S. dairies, struggling to increase milk sales, tried to change the way adults thought about chocolate milk. The dair
Blizzard [7]

Answer:

The correct answer is C

Explanation:

Repositioning is states as altering or changing the position of the product in the customer minds as relative to the offerings of the product. It is very difficult as well as subtle procedure as the brand or the product needs or require to change the market understanding of the product.

In this case, the dairies would like to reposition the chocolate milk in the minds of the adult customers as they are trying to change the way adults think of chocolate milk.

7 0
3 years ago
Other questions:
  • Suppose a firm that makes appliances merges with a company that produces running shoes, and it later also buys a dairy. what is
    15·1 answer
  • Sharing the financial consequences associated with risk in the insurance industry is sometimes called
    12·1 answer
  • Which is most likely to result from a layoff of factory workers in the town?
    15·2 answers
  • A container of bolts, currently located in Houston, TX, needs to be delivered to a facility in Sioux Falls, SD. The standard gro
    15·1 answer
  • A friend says, “i want to minimize my risks of organ damage and long-lasting mental change,” and then asks, “what kind of drug s
    6·1 answer
  • Mr. Hugh Warner is a very cautious businessman. His supplier offers trade credit terms of 3/14, net 95. Mr. Warner never takes t
    8·1 answer
  • Great Southeast ​Company's Cash account shows an ending balance of $ 660. The bank statement shows a $ 27 service charge and an
    9·1 answer
  • I’m not sure how to do these tbh
    11·1 answer
  • 4. Which of the following is a liability?
    7·2 answers
  • How to get a series 7 license
    7·1 answer
Add answer
Login
Not registered? Fast signup
Signup
Login Signup
Ask question!