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storchak [24]
3 years ago
10

While most students find marketing an interesting and meaningful subject, one drawback of majoring in marketing is that it prepa

res students for only a narrow range of career options?
Business
1 answer:
Mandarinka [93]3 years ago
4 0
<span>As a marketing student, I can deny that there is a narrow range of career options given the fact that marketing consists of digital marketing, traditional marketing, and most importantly, sales. Sales is literally in EVERYTHING, regardless of whether or not you're actually selling something. In Daniel H. Pink's book, "To Sell is Human," he outlines that even nurses, doctors, and teachers utilize non-sales selling techniques to convince patients and students to deem the information they are telling them as important. Additionally, you must consider the fact that you have to market yourself to even get a job. You need to understand what makes X, Y, and Z appealing. Marketing is extremely meaningful in everyone's lives.</span>
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Suppose you were hired as a consultant for a company that wants to penetrate the Comp-XM market. This company wants to pursue a
Andreas93 [3]

Answer:

Option B. Chester Company

Explanation:

The company wants to pursue Niche Cost Leader Strategy. In a Niche cost leader strategy the product is highly differentiated and the cost the company charges to its customer is low as apposed to other competitors. The companies that has highly differentiated product and are new entrants usually use this strategy to win a good share of market size.

The strongest competitor would have lowest price, very stable market share price, high investment in plant and equipment, higher production capacity, lowest return on investment, lowest earnings per dollar sales. etc.

Now we will asses different reports and conclude which competitor will be the strongest competitor for the Niche Cost Leader Strategy company. The analysis is given as under:

  • <u>Lowest Price:</u> If we look at the Production information, Price Column and take the average price of the products of each company then we can conclude that Chester's price of average product is $20, Baldwin has $24.17 and the rest of the competitors are charging high. This means Chester is charging lowest price.
  • <u>Stable Market Share Price:</u> The vulnerability of share price of Chester is the lowest which stands at $0.45. This means that the stock exchange values the company's share as a stable stock with least vulnerability. (See Stock Market Summary)
  • <u>Lower Return on Asset and Return on Sales:</u> If we analyze the Selected Financial Statistics then we will acknowledge that Chester also has 2nd lowest Return on Assets and Return on sales which shows that the company is charging lower prices to its customers. Baldwin is not appropriate to consider here because the company is incurring losses hence its Return on Assets and Return on Sales can not be considered as good indication.
  • <u>Higher Investment in Plant and equipment:</u> The company has 2nd highest investment in plant and equipment with highest Net Book Value of $148k and Baldwin stands at $178k. Now again the higher investment of Baldwin is financed by debt which costs the company more than Chester. This means Chester would be strongest competitor because the company will have to only bear the depreciation cost which is non cash flow in nature and not the interest cost which Baldwin is bearing. (See Income statement for Interest Cost and Balance sheet for Carrying value of the asset).
  • <u>Production Capacity:</u> Chester has the highest production capacity which means that the company despite its 2nd largest investment in plant and equipment. This means that the plant and machinery of Chester is more innovative which is the reason that the production capacity is higher than other competitors.

From the above analysis it seems that Chester is pursuing Niche Cost Leader Market and is the strongest competitor that the company will face. Hence B is the correct option here.

6 0
4 years ago
You are given the exchange rate between the U.S. dollar and the Canadian dollar. You are also given the exchange rate between th
Alborosie

E. Cross-rate, possibly

6 0
4 years ago
A Kubota tractor acquired on January 8 at a cost of $85,000 has an estimated useful life of 10 years. Assuming that it will have
Lyrx [107]

Answer:

Depreciation expense using the straight line depreciation method:

Year 1 = $8500

Year 2 = $8500

Depreciation expense using the double declining method

Year 1 = $17,000

Year 2 = $13,600

Explanation:

Depreciation expense using the straight line depreciation method = cost of asset/ useful life

$85,000 / 10 = $8500

The depreciation expense each year would be $8,500.

Depreciation expense using the double declining method = Depreciation factor × cost of asset

Deprecation factor = 2 × (1 / useful life)

Depreciation factor = 2 / 10 = 1 / 5

Depreciation expense first year = 1/5 × 85,000 = $17,000

Net book value at the end of the first year =$85,000 - $17,000 = $68,000

Depreciation expense the second year = 1/5 × 68,000 = $13,600

I hope my answer helps you

8 0
3 years ago
Bramble Family Importers sold goods to Tung Decorators for $39,000 on November 1, 2020, accepting Tung’s $39,000, 6-month, 6% no
Aliun [14]

Answer:

note receivable       39,000 debit

        sales revenue               39,000 credit

--Nov 1st to record sale of goods to Tung Decorators --

interest receivalbe       390 debit

interest revenue                      390 credit

--Dec 31th adjusitng entry for accrued interest --

cash                       40,170 debit

        note receivable                39,000 credit

        interest receivable                390 credit

        interest revenue                    780 credit

--May 1st collection of the note--

Explanation:

<u>First</u>, we record the sales revenue and we enter the promissory note at his nominal. Interest will be accrued as the time past.

<u>interest for the period Nov 1st - Dec 31th</u>

prncipal x rate x time

we must always have rate adn time in the same metric so we express the mont has fraction of year:

39,000 x 6% x 2/12  = 390

<u>collection of the note</u>

cash procceds: principal + interest

39,000 x (1 + 6% x 6/12)  = 40,170

we write off both receivables, the note and the interest,

and we recognize interest revenue for the difference

40,170 - 39,000 - 390 = 780

6 0
3 years ago
C.B. Management, Inc., had a franchise agreement with McDonald’s Corp., to operate McDonald’s restaurants in Cleveland, Ohio. Th
statuscvo [17]

Answer:

Who is the franchisor?  McDonald's

Who is the franchisee?  C.B. Management Inc.

In a franchise relationship, the <u>franchisee</u> is economically dependent on the <u>franchisor's</u> business system.

The franchise relationship is defined by the <u>contract</u>.

Did C.B. Management, Inc.’s failure to make a payment due more than thirty days earlier constitute a breach of the franchise contract?  YES

Why?  A) the contract provided McDonald's could terminate the contract when a payment was more than 30 days late.

Did the contract provide that the acceptance of a late payment waived McDonald's right to terminate for late payments? NO

What does an implied covenant of good faith and fair dealing require? That the parties act <u>reasonably</u>.

Did McDonald's act of accepting late payments in the past transform McDonald's right to terminate into a discretionary decision governed by the standard of good faith and fair dealing in the future? NO

Why? Which one of these reasons is not correct? B) the actions of the parties control this issue.

A court would likely find for <u>McDonald’s</u>

8 0
3 years ago
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