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KiRa [710]
3 years ago
8

Recently, the only type of car available for Anthony to rent on a business trip was a compact, fuel-efficient Japanese import. A

nthony was surprised at the comfort and performance of the car. He is in the market for a new car and had previously considered only buying another luxury SUV. Now, he is thinking about the significant cost savings he would have if he bought the compact vehicle rather than a new SUV. This is an example of the competitive risk that:_______.
a. experience can narrow a customer's perceptions of the value of a product's differentiated features.
b. brand loyalty insulates a company from rivalry with competitors.
c. a product imitation can cause customers to perceive that competitors offer essentially the same goods.
d. a competitor's products can convey a product's differentiated features to a customer at a significantly reduced price.
Business
1 answer:
jok3333 [9.3K]3 years ago
3 0

Answer:

The correct answer is (a)

Explanation:

After experiencing the comfort of a Japanese car, Anthony has decided cost-saving, by buying a Japanese car other than an SUV. Experience is an important factor which can significantly change a customer's mind over buying a product.  It can narrow a customer's decision and make it easier to decide, that is why most car companies offer a test drive.

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6 0
3 years ago
K. Johnson, Inc.'s managers want to evaluate the firm's prior-year performance in terms of its contribution to shareholder value
jolli1 [7]

Answer:

-3 million dollars

Explanation:

we have EVA = economic value added

to ge the EVA, we use this formula :

(operating return on the assets - cost of the total capital) multiplied by the total assets

total assets = 100 million

operating return = 12 percent

cost of capital = 15 percent

the EVA = 12% - 15% * 100000000

= -0.03 * 100000000

= -3,000,000 dollars

b. The loss of the value of the shareholder is happening even though the firm is earning ROI that is more than the average firm in the industry.

3 0
2 years ago
Apex Corp. asks its consumers to determine how they perceive the similarities and dissimilarities among relevant product attribu
8_murik_8 [283]

Answer: (C) Perceptual mapping

Explanation:

The perceptual mapping is one of the type of technique that is used by the marketers for visually displaying the different types of perceptions of the consumers and the users.

It is also known as the market mapping technique that is used for the developing the various types of brands and the products in the market for based on the customer perspective.  

According to the given question, the Apex corp. is using the perpetual mapping technique for determining the different types of product attribute in the market.  

 Therefore, Option (C) is correct answer.

6 0
3 years ago
Suppose that Portugal and Austria both produce beer and cheese. Portugal's opportunity cost of producing a pound of cheese is 3
Maksim231197 [3]

Answer:

Portugal and Austria

Comparative Advantage in the Production of Beer and Cheese:

1a. Portugal

b. Austria

2. a. 3 barrels and

b. 0.09 or 1/11 pounds

3.  A. 4 barrels of beer per pound of cheese

Explanation:

a) Data and Calculations:

Portugal's opportunity cost of producing a pound of cheese = 3 barrels of beer

Austria's opportunity cost of producing a pound of cheese = 11 barrels of beer

Price of trade (cheese in terms of beer) = 11/3 = 3.667 = 4

b) Portugal's comparative advantage over the production of cheese is her economy's ability to produce cheese at a lower opportunity cost than Austria.  This comparative advantage gives Portugal the ability to sell cheese at a lower price than Austria and realize a more favorable balance of trade.

7 0
3 years ago
All of the following are correct about what managers should know about firms based in a country with a national competitive adva
elena-s [515]

Answer: c. Success is guaranteed as the firm implements its chosen international business-level strategy.

Explanation:

Firms that have a hold on national competitive advantage have to consider that which favours the market they operate in within where they are based in carrying out their decision or policies considering their business. It would be unprofitable when the firm chooses it's policies for success based an international business level strategy as this may seems to fail. Strategies that should be considered are those that focuses on what impact it would play in the market of the nation.

6 0
3 years ago
Read 2 more answers
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