Answer:
Door in face
Explanation:
In psychology, the door in face technique is a method of persuasion according to which the persuader tries to convince other person to comply to a large request (which the other person will likely say no to), then, the persuader makes a significantly smaller request and then the other person is likely to say yes.
It's been observed that using this technique the other person is most likely to accept the smaller request than if the request had been presented by its own at first (without the large request first).
In this example, Oscar wants to go to the movies by himself, however he asks his mom if he can go on a trip to the Rollercoaster Park and he already knows the answer will be no. We can see that<u> Oscar is making a </u><u>large</u><u> request and that his mom will say no to this one, but this wasn't even what Oscar really wants to do.</u> However, after this is asked, <u>he asks if he can at least go to the movies by himself (and which is what he actually wanted to ask)</u>. This second request is significantly smaller than the first one and her mom says yes. Therefore, this is an example of the door-in-face technique.
<span>Products that customers consider essentials or necessities tend to have less elasticity than products viewed as luxury or discretionary. If a customer believes he needs a certain product for survival, quality of life, or pleasure, he is more likely to stretch a bit to purchase the item if the price goes up. On the contrary, a product viewed as optional is a less likely purchase as the price increases because the customer believes he can live without it.Customer OptionsThe more options a customer has to meet a particular functional or emotional need, the more elastic a product's demand. This is why a company with a monopoly has a huge advantage. Customers don't have options and feel compelled to buy from the given provider. In highly competitive industries, price differentials are usually less among competing brands because of the ability customers have to select lower-priced alternatives. A closely related factor is the cost of switching brands. Cell phone customers often wait to change providers to avoid penalties if they are obligated to service contracts.
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