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IgorC [24]
3 years ago
6

The "Plan to Win" initiative is built around five factors that drive McDonald’s business: people, products, place, price, and pr

omotion. As a student of marketing - having studied the 4-Ps of marketing - what is so different about the "Plan to Win" than 4Ps? Is it effective?
Business
1 answer:
eimsori [14]3 years ago
4 0

Answer:

The plan to win focusses mainly on the customer strstegic framework which is different from all other 4 P's.

Explanation:

Answer:

The plan to win strategy is a customer strategic framework which is different from the 4 p's.

Explanation:

The four Ps in marketing strategy.

These are listed as

  • product
  • price
  • place
  • promotion.

The four factors we must consider when you plan your marketing strategy. The four Ps are also known as the “marketing mix.” To meet the needs of different customers or market sectors, you can change the mix by varying the product you offer, the price you charge, the place you sell it and the way you promote it.

If you only see the negative things and instead of the positive things, then you don't see why Mcdonalds is still a challenger.

If you haven't gone to other countries, Mcdonalds serves different food menu that is more nutritious, different marketing to its consumers.

Secondly, some of its franchisees have their new "McCafe" menu separated completely from the official "McDonald" store, it is a clone of Starbucks, and quite successful to be honest, because the new generation just wants a quick bite and a drink instead of a fast food main meal these days.

The price is competitive and the delivery is faster than its rivals fast food chains, at the same time, its expanding in bigger quantities than its rivals for the same countries they compete.

It has a long history as a brand, and because I don't like McDonalds so much like Subway, I can't give you the best complete answer why it is successful, but of all that, I can't see it doesn't deserve to be what it is today.

And boy, do you remember all the happy meals we got at Mcdonalds when we were young? Remember that "playground" in Mcdonalds inside? Maybe one of the birthdays of one of your classmates was done there? Remember that old trusty clown and the villains? I am in a fast food chain. Not on Disneyland. I don't know what is this.

Even today, their toys are better than what their rivals offer. For most, their memories who still purchase at Mcdonalds may be pre programmed due to those past events for  buying Mcdonalds still, but I can't honestly tell.

As for the rest, the "value meal" is their selling point, it is to turn their customers to loyal customers. That tipping point was followed by other rivals as well, especially to grab the low wage workers (which is a big market audience), but they were not early adopters as Mcdonalds itself. Even if that low wage worker becomes a middle or high wage worker, he may still go to Mcdonalds from time to time due to his old memories going to Mcdonalds before. He became kind of a "loyal" member to Mcdonalds.

There may be other better answers why Mcdonalds stands out, but that is all from my own perspective.

the company now intensify its commitments based on its customer requirements.

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In Jackson Jones Company, land decreased $270,000 because of a cash sale for $270,000, the equipment account increased $90,000 a
marin [14]

Answer:

The answer is D. $180,000

Explanation:

Investing activities is about spending on long term asset or long term investments.

Under investing activities in cash flow, what constitutes inflow is the sales of these long term assets like plant and machinery and what constitutes outflow is the purchase of these assets.

In this question, the inflow is the sale of equipment which us $270,000 and outflow is the purchase of equipment for $90,000.

So net cash flow from investing activities is:

$270,000 - $90,000

=$180,000

5 0
3 years ago
Brandy’s Balloon Service currently sells 1,000 balloon bundles per month. The competition in the balloon industry continues to s
andreyandreev [35.5K]

Answer:

The answer is: 1,375 balloon bundles

Explanation:

We can calculate how many balloon bundles must be sold using the following formulas:

  • contribution margin per unit =  Selling price per unit – Variable cost per unit
  • Units = (Fixed costs + Target profit) / (contribution margin per unit)

Contribution margin per unit = $10 - $2 = $8

units = ($5,000 + $6,000) / $8 = $11,000 / $8 = 1,375 units

8 0
3 years ago
Identify each of the following features as applying more to job order operations, process operations or both job order and proce
Fynjy0 [20]

Answer:

Identification of Features Applying More to Job Order Operations, Process Operations, or Both:

Features  

1. Cost object is a process.                                  Process Operations

2. Measures unit costs only at period-end.        Process Operations

3. Uses indirect costs.                                          Both

4. Transfers costs between Work in              

   Process Inventory accounts.                            Process Operations

5. Uses only one Work in Process account.       Job Operations

6. Uses materials, labor, and overhead costs.    Both

Explanation:

The main difference between the two operations is the manner costs are accumulated.  Job operations accumulate costs for different jobs that are not similar.  Process operations accumulate costs to show the process a product passes through.  The product of a process operation is not unique like the product of a job operation.

6 0
2 years ago
A successful quality strategy begins with
creativ13 [48]

Answer: An organization that starts and builds quality.

Explanation: To have a successful quality strategy, an organization needs to build and instill quality in their employees. When an organization promotes and maintains a quality environment for their workers, they are more likely to have a higher level of output quality.

3 0
2 years ago
A shoe factory has an elasticity of supply of .5 as the price if shoes raises from $50 to $75. if the factory produced 100,000 s
lidiya [134]
E S ( elasticity of supply ) = .5 ( supply is inelastic: E S < 1 )
The formula is:
E S = Δ Q / Δ P * P / Q,
where: Δ Q is the change in quantity, Δ P is change in price, P is initial price and Q is initial quantity.
.5 = Δ Q / 25 * 50 / 100,000
Δ Q = .5 * 25 * 100,000 / 5
Δ Q = 25,000
Quantity at the new price: Q ( new ) = 100,000 + 25,000 = 125,000 
4 0
2 years ago
Read 2 more answers
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