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IgorC [24]
3 years ago
6

The "Plan to Win" initiative is built around five factors that drive McDonald’s business: people, products, place, price, and pr

omotion. As a student of marketing - having studied the 4-Ps of marketing - what is so different about the "Plan to Win" than 4Ps? Is it effective?
Business
1 answer:
eimsori [14]3 years ago
4 0

Answer:

The plan to win focusses mainly on the customer strstegic framework which is different from all other 4 P's.

Explanation:

Answer:

The plan to win strategy is a customer strategic framework which is different from the 4 p's.

Explanation:

The four Ps in marketing strategy.

These are listed as

  • product
  • price
  • place
  • promotion.

The four factors we must consider when you plan your marketing strategy. The four Ps are also known as the “marketing mix.” To meet the needs of different customers or market sectors, you can change the mix by varying the product you offer, the price you charge, the place you sell it and the way you promote it.

If you only see the negative things and instead of the positive things, then you don't see why Mcdonalds is still a challenger.

If you haven't gone to other countries, Mcdonalds serves different food menu that is more nutritious, different marketing to its consumers.

Secondly, some of its franchisees have their new "McCafe" menu separated completely from the official "McDonald" store, it is a clone of Starbucks, and quite successful to be honest, because the new generation just wants a quick bite and a drink instead of a fast food main meal these days.

The price is competitive and the delivery is faster than its rivals fast food chains, at the same time, its expanding in bigger quantities than its rivals for the same countries they compete.

It has a long history as a brand, and because I don't like McDonalds so much like Subway, I can't give you the best complete answer why it is successful, but of all that, I can't see it doesn't deserve to be what it is today.

And boy, do you remember all the happy meals we got at Mcdonalds when we were young? Remember that "playground" in Mcdonalds inside? Maybe one of the birthdays of one of your classmates was done there? Remember that old trusty clown and the villains? I am in a fast food chain. Not on Disneyland. I don't know what is this.

Even today, their toys are better than what their rivals offer. For most, their memories who still purchase at Mcdonalds may be pre programmed due to those past events for  buying Mcdonalds still, but I can't honestly tell.

As for the rest, the "value meal" is their selling point, it is to turn their customers to loyal customers. That tipping point was followed by other rivals as well, especially to grab the low wage workers (which is a big market audience), but they were not early adopters as Mcdonalds itself. Even if that low wage worker becomes a middle or high wage worker, he may still go to Mcdonalds from time to time due to his old memories going to Mcdonalds before. He became kind of a "loyal" member to Mcdonalds.

There may be other better answers why Mcdonalds stands out, but that is all from my own perspective.

the company now intensify its commitments based on its customer requirements.

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The following information is available for Blossom Company for the year ended December 31, 2020. Beginning cash balance $ 47,610
soldier1979 [14.2K]

Answer:

<h2>           Blossom Company</h2><h2>     Statement of Cash Flows</h2>

                    December 31, 2020

Cash flow from operating activities

Net income                                                              $300,578

Adjustments to reconcile net income:                   $159,970

  • Depreciation expense $171,396
  • - Accounts receivable increase ($8,676)
  • - Inventory increase ($11,638)
  • Accounts payable decrease $3,915
  • Income taxes payable increase 4,973

<u>                                                                                                    </u>

Net cash provided from operating activities          $460,548

Cash flow from investing activities

Sale of land at book value                                         $37,030

- Purchase of building                                            ($305,762)

<u>                                                                                                   </u>

Net cash flow from investing activities                 ($268,732)

Cash flow from financing activities

Issuance of bonds                                                    $211,600

- Purchase of treasury stock                                  ($27,508)

- Dividends paid                                                      ($12,696)

<u>                                                                                                 </u>

Net cash flow from financing activities                  $171,396

Net increase in cash during the year                    $363,212

<u>Beginning cash balance                                          $47,610 </u>

Cash balance at December 31, 2020                   $410,822

6 0
3 years ago
Benjamin Garcia's start-up business is succeeding, but he needs $210,000 in additional funding to fund continued growth. Benjami
Dima020 [189]

Answer:

Missing word <em>"Because the stock will be sold directly to an investor, there is no spread; the other flotation costs are insignificant"</em>

<em />

Fair Price is based on the current valuation of business and that is $840,000 in this case.

Fair Price = Current Value of Business/Number of Outstanding Shares

Fair Price = $840,000 / 37,000 shares

Fair Price = 22.7027027

Fair Price = $22.70.

Number of Additional Shares = Additional Funding Required/Fair Price Per Share =

Number of Additional Shares = $210,000 / $22.70

Number of Additional Shares = 9251.101321585903

Number of Additional Shares = 9251 shares

So, since additional funding of $210,000 is required, Benjamin will have to sell 9,251 shares as additional shares to the Angel.

6 0
2 years ago
On June​ 30, Coral, Inc. finished Job 750 with total job costs of $ 4 comma 500​, and transferred the costs to Finished Goods In
kherson [118]

Answer:

B. debit Cost of Goods Sold $ 4,500 and credit Finished Goods Inventory $ 4,500

Explanation:

The cost of goods sold will be 4,500 cost of the job 750

We are going to debit the cost of good sold for the amount it cost to make job 750

and credit the finished goods inventory as the amount of goods available for sale decreases.

When we sale we deliver an asset of ours (finished goods) thus, we have to make it decrease.

4 0
3 years ago
The major use of the matrix as a tool in international location strategy is to?
mestny [16]

The major use of the matrix as a tool in international location strategy is to indicate the relative placement of countries in terms of attributes.

A crucial component of a company's success is being in the ideal location. Location frequently affects a company's bottom line and overall profitability. A location strategy is a plan for finding the best site for a business by determining the needs and goals of the organisation and looking for locations with amenities that meet these needs and goals. This typically means that the company will work to maximise opportunities while lowering costs and risks.

A matrix structure combines two or more distinct organisational structure types. It is a way to build up the company's structure so that reporting linkages are established as a grid or matrix rather than in the conventional hierarchy.

Learn more about location strategy here

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7 0
1 year ago
At what stage of growth is a business profitable, with enough money to reinvest into the company? A. Successful B. Start-up C. M
Trava [24]
D. Stability, is right.
6 0
3 years ago
Read 2 more answers
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