Answer: Replace that cash crop
Explanation:
If a person provides a better cash crop for the market, and made the cash crop you want to get rid of look unconvincing, they will be sucessful
from the information about chobani in the case and at the start of the chapter, (a) who did hamdi ulukaya identify as the target market for his first cups of greek yogurt and (b) what was his initial "4ps" marketing strategy?
a. Target market for Chobani Greek Yogurt. Hamdi Ulukaya saw his Chobani Greek Yogurt as appealing to all American consumers—the mass market—when he first introduced his Greek Yogurt in the United States. That is exactly the reason that he wanted distribution in the dairy cases of major U.S. grocery and supermarket chains, and not in their niche sections or in health food or specialty stores.
Now, with the introduction of its Champions line of Greek Yogurts, Chobani is reaching the kids' market segment. With its 2013 introduction of Chobani Bite in a smaller 3.5-ounce cup, Chobani is trying to reach a "snack" market segment. And with Chobani Flip, it is trying to reach an experimenting, gourmet market segment who add "mix-ins" to regular Chobani Greek Yogurt.
b. Chobani's initial 4Ps marketing strategy. Consists of the following marketing actions:
· Product strategy. Offer a Greek Yogurt for a mass market that is healthier than competing U.S. yogurts and does not have artificial ingredients and preservatives.
· Price strategy. Priced affordably at $1.29 for a single-serve cup that is accessible to all.
What is Marketing strategy?
A marketing strategy is a long-term plan for attaining a business' objectives through an understanding of client needs and the development of a distinct and long-lasting competitive advantage. It includes everything, from choosing which channels to utilize to contact your customers to figuring out who they are.
To learn more about marketing strategy from the given link:
brainly.com/question/25640993
Answer:
Rewarding behavior, not just results
Explanation:
Effective recognition means that you have to recognize the effort that being put by the person , not just the ideal outcome.
Let's say that you want to influence your employees to improve their productivity. There is a chance that some might fall and some might succeed.
Those who fall does not necessarily make lesser effort than those who success. There is a chance that they're focusing their effort on the wrong things.
In such situations, you need to acknowledge and reward the fact that they're willing putting the effort and give them advice on how to nudge the effort's direction so it become more effective.
The answer to this question is Activity-Based Costing<span> (ABC)
</span>Activity-Based Costing<span> (ABC) is being done by assigning the manufacturing cost in a more structural and logical manner.
By doing this, The company will be able to provide a more accurate asessment on the cost that incurred by providing a certain product/services.</span>
Answer:
Option "D" is the correct answer to the following statement.
Explanation:
Given:
Stock basis at opening = $60,000
Ordinary income for the Taxable year = $22,000
Distribution receive = $35000
Computation of stock at the time of sales.
Stock at the time of sales = Stock basis at opening + Ordinary income for the Taxable year - Distribution receive
= $60,000 + $22,000 - $35,000
= $82,000 - $35,000
= $47,000
