Lacy just started a gourmet chocolate bar business. She's spent months perfecting the bars from the ingredients to the wrapping.
She has found a local candy store that will sell the bars, and they'll also be available online. She plans on purchasing ad space in a local magazine, too. Which variable of the marketing mix strategy does Lacy still needs to consider? A.
Price
B.
Promotion
C.
Product
D.
Place
Lucy is an entrepreneur who started a chocolate (Product) business. She has found a local candy store (Place) that will sell bars and they will also be available online. She has also planned to purchase ad space in a local magazine (Promotion).
Now she has done with all the variables of marketing mix except Price. She has decided the place, she has come up with the promotional strategy, She has the product with her. So the only thing that needs to be decided is the Price.
las alianzas se convierten en estrategias para generar mayor beneficio y crear valor social en diversos problemas del ambito social y ambiental, las cuales aportan a nuevas soluciones o pequeñas ayudas para aquellos problemas.
Credence is a good that has attributes that cannot be observed by the consumer even after purchasing the thus makes it difficult for them to access its utility such as expert services and medical procedures, automobile repairs, etc.
Here the seller has the option to change the quality ad quantity of the price by using his tactics and hence can cheat buyers with an inferior good. Like the automobile repair may be insufficient.