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Nesterboy [21]
4 years ago
6

After a large hotel chain discovered that their computer systems had been hacked and customer credit card information had been a

ccessed, they immediately notified customers via email and offered access to free credit monitoring for one year. the hotel’s quick action in response to a serious situation was likely due to which of the following reasons?
Business
1 answer:
Gnesinka [82]4 years ago
4 0
The hotel's quick action in response to a serious situation was likely due to CYBER SECURITY BREACH. It is a threat not only to the customers but to the hotel business as well because with this breach, customers will find it hard to trust said hotel again. 

Because confidential data like credit card information were stolen, they need to immediately inform their customers to ensure that the customers will take the necessary steps in protecting themselves from having their identity stolen and from having their credit cards used in purchasing items they are not aware off. 
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swat32
T<span>aking small samples in every situation is not always appropriate. If the populations </span>are<span> very large, you </span>cannot<span> just take small samples because it will not represent the entire population. Small samples </span>are<span> usually for verifications purposes that is the reason why it can detect some errors that the larger samples </span>cannot<span>.</span>
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4 years ago
Enlightened marketing calls for building long-run consumer engagement, loyalty, and relationships by continually improving the b
larisa86 [58]

Answer: Customer value marketing

Explanation:

Customer value marketing could be defined as measures taken by companies to improve services for the customers, the aim of these method of marketing is to retain the customer to always engage in the services offered by the company. Companies vary in how the carry out this marketing method, most use calls, mails, physical visit to clients residence or office or promotional offers which will motivate the costumer buy more or always prefer the companies services. Enlightened marketing calls is one of the measures taken to retain customers. This calls tell the customer of how the services of the firm is improving and other updates the customer needs to know.

7 0
4 years ago
Read 2 more answers
In accumulating raw materials costs, the cost of raw materials purchased in a perpetual system is
Viktor [21]

Answer:

B. raw materials inventory

Explanation:

A perpetual inventory system is a system  in accounting records to ensures that the number of goods in a store or in storage facility is accurately and immediately reflected by the books

4 0
3 years ago
Which of the following is an example of​ cannibalization?
icang [17]

Answer:

A. A toothpaste manufacturer adds a new line of toothpaste​ (that contains baking​ soda) to its product line.

Explanation:

Market cannibalization is explained to be a loss in sales caused by a company's introduction of a new product that displaces one of its own older products.

Introduction of a new toothpaste containing baking soda is a perfect example, because it will reduce or alter sales in the other brand units.

The cannibalization of existing products leads to no increase in the company's market share despite sales growth for the new product. Market cannibalization can occur when a new product is similar to an existing product, and both share the same customer base. Cannibalization can also occur when a chain store or fast food outlet lose customers due to another store of the same brand opening nearby.

4 0
4 years ago
What is financial management theory​
vovikov84 [41]

Answer:

Finance and business have a close relationship to each other, the reason is because a business has to make financial decisions all the time, such as investment decisions, requirements for labour or manpower, raw material purchases and stocks, advertisements & marketing expenses, other transactions like buying assets, profit and loss calculations, dividends etc, and therefore organisations need to have a very strong financial management department in place.

The way you make your decisions will result in either the success or failure of any organisation. A very common tool that is usually used, for making strong and effective financial decisions regarding a business, is what we call financial management theory.

When people use the theory and apply it in their organisations it is then known as the practice of financial management theory.

There are a number of theories in practice relating to financial management that have been devoloped by some of the top and most experienced entrepreneurs over time.

There are lots of finance managers and finance directors who are still new to the term financial management theory. Basically, financial management theory deals with the usage of money in a business, including all acquisitions, sales and expenditure. Its effectively taking financial management theory and applying it to practice applicable to your organisation. Sometimes we just call it finance management.

Financial management theory will assist you and provide tools, when put into practice will help you achieve the financial goals of the organisation. In fact financial management theory is not always so easy to follow, because financial management is based on a number of different aspects :

• like acquisition and allocation of resources,

• outsourcing,

• streamlining production codes,

• risk management,

• investment ideas,

• rate of interest

• and return on investment.

There are lots of techniques to deal with in a single financial issue for any business, and sometimes such techniques become very difficult to follow especially when you implement one that requires change within your business system and structure. And no one likes change.

There have been lots of amendments that have been made to traditional financial management theory over the last few years, and experts have made it more practical and diverse for the benefit of business owners. The biggest benefit of using financial management theory is that it has a more diverse plan of action and tools, with which a business owner can use to increase its profit, through following aggressive strategies in investment & cost control.

The theory will allow you to gain profit from some unexpected sources which is the biggest benefit of using it. Along with these great management benefits of financial management theory, there are some drawbacks to be found in its practice.

According to experts and some executives, the theory is not good enough for dealing with risk management, and it seems that the theory is no longer in practice or on solid ground. This had lead to the area of finacial risk management being developed.

Sometimes, with financial management theory, it becomes hard for executives to trace profit in the real world. In short, financial management theory is complex and sometimes needs so much understanding for management to follow to make effective use of the company’s financial resources.

There are good courses available for financial management and how to put the theories into practice.

A very good book is “Financial Management Theory and Practice” by Eugene F Brigham available on Amazon

6 0
3 years ago
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