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Risk retention is good for the company as the good has the better strategies planned about the product mix and if the things changed in the future the company is able to conquer the loss.
<h3>What is product mix?</h3>
Product mix is the total number of products sell by  the particular company, the products can be further divided into the categories and division. Many big companies have the different line products like the cosmetics, glasses, home materials and others.
Thus, Risk retention is good for the company as the good has the better strategies 
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Answer: Sales orientation
Explanation:
A firm that makes use sales orientation is focused on making its products and services very good and affordable. When a sales orientation strategy is adopted, the goal is to sell many goods and services without the firm worrying about marketing to its target audience. 
The idea is that by making a product or service that is superior and being sold at the right price, which is combined with aggressive sales tactics, firms can convince people to purchase whatever they are selling. With the explanation, we can infer that the company Harvey works for uses a sales orientation.
 
        
             
        
        
        
Answer:
WHY should Wearable Wishes (WW) compete with Zara especially in it's U.S. Market Base?
- Should Zara succeed in taking over most or all of the market share in the  US, this would negatively impact Zara whilst strenghtening Zara to compete against WW in other markets. All they need do is modify their strategy to suit the demographics and psychograhics of the other markets where WW is present.
- Zara's US market is huge. Besides, if it's accepted there, the chances are that it will be accepted in other markets globally. 
Therefore, WW's interest in the US must be preserved by initiating and sustaining strong competition against Zara for the US market. 
HOW The best place to start from would be to execute a SWOT analysis for both companies if possible. WW should be concerned about how it can leverage a combination of its strengths and opportunities to outsmart Zara and woo the market over to its side whilst reducing or minimizing its weaknesses.
Another tool that will be very relevant in the above excercise is the Potters 5 Forces Framework/Analysis.
The above tool looks at competitive rivalry from the following perspectives:
- The ease with which potential competition can enter the market
- The influence of suppliers in the industry
- Substitute goods
- The influence of buyers in the industry
One key advantage that WW has over Zara is that Zaras offerings are limited to: Men, Women, Kids, Shoes and Bags. WW, on the other hand, provides all the above and more. Their include: Toys, threats and even animal items.
Cheers!