To educate themselves about the products they are interested in, including the benefits and potential costs or problems
The answer is: conditioned stimulus (CS)
Conditioned stimulus refers to the neutral stimulus that trigger a specific response after being associated for a prolonged period of time with unconditioned stimulus.
In the case above:
- the toilet flush is previously a neutral stimulus that does not trigger any response.
- The toilet flush later on paired with unconditioned stimulus (hot water) that make jeff scream in pain
- Because of this, the toilet flush become a conditioned stimulus. This make jeff associate the toilet flush with hot water and make him twitch whenever he hear toilet flush while bathing.
It depends on what mountain men your talking about.But I would assume it would be trappers.