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zaharov [31]
4 years ago
5

Assume that Minneapolis’ sales by major market are: Market Minneapolis Medical Dental Sales $ 390,000 100 % $ 260,000 100 % $ 13

0,000 100 % Variable expenses 234,000 60 % 169,000 65 % 65,000 50 % Contribution margin 156,000 40 % 91,000 35 % 65,000 50 % Traceable fixed expenses 46,800 12 % 13,000 5 % 33,800 26 % Market segment margin 109,200 28 % $ 78,000 30 % $ 31,200 24 % Common fixed expenses not traceable to markets 11,700 3 % Office segment margin $ 97,500 25 % The company would like to initiate an intensive advertising campaign in one of the two market segments during the next month. The campaign would cost $5,200. Marketing studies indicate that such a campaign would increase sales in the Medical market by $45,500 or increase sales in the Dental market by $39,000. Required: 1. How much would the company's profits increase (decrease) if it implemented the advertising campaign in the Medical Market? 2. How much would the company's profits increase (decrease) if it implemented the advertising campaign in the Dental Market? 3. In which of the markets would you recommend that the company focus its advertising campaign?
Business
1 answer:
Kitty [74]4 years ago
8 0

Answer:

1. Medical market $10,725

2. Dental market $14,300

3. Dental market

Explanation:

1. Calculation for How much would the company's profits increase (decrease) in the Medical Market

MEDICAL MARKET

Increase in sales $45,500

Contribution Magin ratio 35%

Increase in contribution margin $15,925

(Medical $45,500*35%=$15,925)

Less increase in Advertisement $5,200

Increase in company profit

$10,725

Based on the above calculation Medical Market profit will increase by $10,725

2. Calculation for How much would the company's profits increase (decrease) in the Dental Market

DENTAL MARKET

Increase in sales $39,000

Contribution Magin ratio 50%

Increase in contribution margin $19,500

(Dental $39,000*50%=$19,500)

Less increase in Advertisement $5,200

Increase in company profit

$14,300

Based on the above calculation Dental Market profit will increase by $14,300

3. Based on the above calculation I would recommend that the company should focus its advertising campaign on DENTAL MARKET because DENTAL MARKET has the highest profit of the amount of $14,300 than Medical market which has a profit of $10,725.

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During the a recession, the government of Cashland flooded several banking, financial services, and insurance firms with governm
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Answer:

The trend of mostly capitalist nations to move toward socialism.

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3 years ago
21. Mcclam, Inc., is considering the purchase of a machine that would cost $100,000 and would last for 9 years. At the end of 9
Dimas [21]

Answer:

The correct option is A. $3,833

Explanation:

Note: This question is not complete has the options are omitted. The complete question is therefore provided before answering the question as follows:

Mcclam, Inc., is considering the purchase of a machine that would cost $100,000 and would last for 9 years. At the end of 9 years, the machine would have a salvage value of $23,000. The machine would reduce labor and other costs by $19,000 per year. Additional working capital of $2,000 would be needed immediately. All of this working capital would be recovered at the end of the life of the machine. The company requires a minimum pretax return of 13% on all investment projects. The net present value of the proposed project is closest to:

A. $3,833

B. $5,167

C. -$2,492

D. $11,514

The explanation of the answer is now given as follows:

Given:

Machine cost = $100,000

Additional working capital = $2,000

Salvage value = $23,000

A = Annual cost saving = $19,000

r = minimum pretax return = 13%, or 0.13

n = number of useful years of the machine = 9

The net present value of the proposed project is now calculated using the following steps:

Step 1: Calculation of the total cost

TC = Total cost = Machine cost + Additional working capital = $100,000 + $2,000 = $102,000

Step 2: Calculation of the present value of the annual cost saving

The present value of the annual cost saving can be calculated using the formula for calculating the present value of an ordinary annuity as follows:

PVACS = A * ((1 - (1 / (1 + r))^n) / r) …………………………………. (1)

Where;

PVACS = Present value of annual cost saving = ?

A = Annual cost saving = $19,000

r = Minimum pretax return = 13%, or 0.13

n = number of useful years of the machine = 9

Substituting the values into equation (1), we have:

PVACS = $19,000 * ((1 - (1 / (1 + 0.13))^9) / 0.13)

PVACS = $19,000 * 5.13165512782676

PVACS = $97,501.45

Step 3: Calculation of the present value of the salvage value and the recovered working capital

This can be calculated using the present value formula as follows:

PVSW = SW / (1 + r)^n ……………………….. (2)

Where;

PVSW = present value of the salvage value and the recovered working capital = ?

SW = salvage value and the recovered working capital = $23,000 + $2,000 = $25,000

r = Minimum pretax return = 13%, or 0.13

n = number of useful years of the machine = 9

Substituting the values into equation (2), we have:

PVSW = $25,000 / (1 + 0.13)^9

PVSW = $25,000 / 3.00404193798427

PVSW = $8,322.12

Step 4: Calculation of the net present value of the proposed project

This can be calculated as follows:

NPV = PVACS + PVSV - TC ……………………………. (3)

Where;

NPV = net present value of the proposed project = ?

PVACS = Present value of annual cost saving = $97,501.45

PVSW = present value of the salvage value and the recovered working capital = $8,322.12

TC = Total cost = Machine cost + Additional working capital = $100,000 + $2,000 = $102,000

Substituting the values into equation (3), we have:

NPV = $97,501.45 + $8,322.12 - $102,000

NPV = $3,824

From the options in the question, the calculated NPV of $3,823.57 is close to option A. $3,833. Therefore, the net present value of the proposed project is closest to $3,833.

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3 years ago
A worker can choose high (H) or low (L) effort. If the worker chooses high effort, she incurs a personal cost of 1. In this case
Nitella [24]

Answer:

B. No, because for any bonus offered, the worker will claim to have exerted high effort.

Explanation:

This question required some basic reasoning about how human beings function. We all like to receive things from others, and if they are free (or without cost or effort) the more we like them. And we all believe that good things should happen to us and that we are entitled to receive good things. That is the basic reason why jealousy and envy exist.

Now, back to our case. If the company simply hands out bonuses to everyone regardless of their personal effort, every single worker will be convinced that they really deserve the bonus. Even if the worker didn't even try to do his best or didn't do anything right at all, he/she will be convinced that they deserve the bonus. Each and every single worker will claim that the reason they are receiving the bonus is due to their work. Everyone will say that they worked hard and their work was good.

Imagine this happened at school. One day, the teacher decides to give As to half the class in alphabetical order (or any other random way). The half that got the As will believe that they deserved the As while the other half will be very unhappy. If everyone got As, then everyone will be convinced that thy got As because they deserved them.

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3 years ago
Hi-Tek is a young start-up company that is currently retaining all of its earnings. The company plans to pay a $2 per share divi
ziro4ka [17]

Answer:

Option (a) is correct.

Explanation:

Given that,

Dividend pay in year 7, D7 = $2 per share

Growth rate of dividend, g = 2.2 percent per year

Required return, ke = 16 percent

Present value of the future dividend at year 6:

= D7 ÷ (ke - g)

= $2 ÷ (0.16 - 0.022)

= $14.49

Therefore, the present value of dividend now is as follows;

= Present value of the future dividend at year 6 × (1 + ke)^{-6}

= $14.49 × (1 + 0.16)^{-6}

= $5.95

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3 years ago
If, during the year, total liabilities increased by $95,000 and total stockholders' equity decreased by $75,000, what is the amo
eimsori [14]

Answer:

Total Assets at the end of the year increased by 20.000.

Explanation:

The accounting equation said:

Equity = Total Assets - Total Liabilities

It means that the difference between Assets and Liabilities must be cover with Equity, the movements during the year in Liabilities and Equity must be reflected ni the Total Assets, that is why we have to increase Assets by 20.000 so the equation keep it validity

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3 years ago
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