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umka21 [38]
3 years ago
6

A headline reads, "Everybody worries about the cost of fuel. Falcon airplane owners worry 20 to 60 percent less." The rest of th

e ad presents factual information about the fuel economy of Falcon airplanes. Which of the following has most likely been used in the Falcon ad?
A. institutional copy
B. straight-sell copy
C. picture-caption copy
D. dialogue copyE. narrative copy
Business
2 answers:
katovenus [111]3 years ago
8 0

Answer:

B. straight-sell copy

Explanation:

Straight-sell copy advertisement is based on factual information about the product. This type of advertisements goes straight to the point of the ad.

Institutional copy ad is used to promote an institution and not a product.

Narrative copy ad is advertising using a story.

I hope my answer helps you

steposvetlana [31]3 years ago
6 0

Answer:

B) straight-sell copy

Explanation:

In marketing, copy refers to an original message created a company (either the manufacturer or an advertising company) that is meant to induce consumers into purchasing the product or service offered by the company. It is called copy because advertisements can also be copyrighted.

When an advertisement uses a straight sell copy, they are laying out facts about the product. Of course they do in an elegant and attractive manner, like saying "Falcon owners worry 20 to 60 % less". It means that Falcon airplanes allegedly consume 20-60% less fuel. Since the company is providing facts, they must be able to prove them to be right.

In this case, the Federal Trade Commission (FTC) prohibits false advertising, so we can expect that the airplane actually uses fewer fuel than the competition. If it wasn't so, then any competitor could file a complaint and the advertisement would be withdrawn from media outlets and the company fined.

Straight sell copy is used to highlight the good qualities and characteristics of your product compared to your competition, that is why it is generally used by brands that can prove that their products are better or at least as good as their competitors.

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kipiarov [429]

Option d. Federal employment discrimination laws restrict the ability of employers to discriminate against workers on the basis of gender.

<h3>What is discrimination?</h3>

This is the type of bias that may exist in the society because of where a person is from, their tribe, religion and their beliefs.

Discrimination based on gender is an offense against an employee who is competent and qualified for a job.

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6 0
1 year ago
If quotas on sugar were eliminated in the United States, domestic production of sugar would fall. Why is this a benefit in econo
Vladimir79 [104]

Answer:

It is beneficial because it makes money from the trade.

4 0
3 years ago
Chavez Corporation reported the following data for the month of July: Inventories: Beginning Ending Raw materials $46,000 $39,50
Archy [21]

Answer:

Cost of goods manufactured= $228,700

Explanation:

<u>To calculate the cost of goods manufactured, we need to use the following formula:</u>

cost of goods manufactured= beginning WIP + direct materials + direct labor + allocated manufacturing overhead - Ending WIP

cost of goods manufactured= 25,500 + (46,000 + 75,500 - 39,500) + 100,500 + (68,500 - 11,800) - 36,000

cost of goods manufactured= $228,700

We deduct the indirect material from overhead because it is already incorporated into direct materials.

6 0
3 years ago
You own a business which generates $200,000 in profit per year. Someone has offered to buy it from you. Based on a 5 year projec
cluponka [151]

Answer:

The Present worth is $777930.25

Explanation:

FInd the NPV of the cashflows

NPV = 200000/(1+0.09)^1 + 200000/(1+0.09)^2 + 200000/(1+0.09)^3 + 200000/(1+0.09)^4 + 200000/(1+0.09)^5

= $777930.25

Therefore, The Present worth is $777930.25

6 0
3 years ago
Select the correct answer.
ivolga24 [154]

First, the quotation for each car model has to be obtained. The quotation must include the taxes including insurance.Then, a comparison is done taking into account the mileage and the maximum allotted budget for the other expenses which is $800.

7 0
3 years ago
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