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umka21 [38]
3 years ago
6

A headline reads, "Everybody worries about the cost of fuel. Falcon airplane owners worry 20 to 60 percent less." The rest of th

e ad presents factual information about the fuel economy of Falcon airplanes. Which of the following has most likely been used in the Falcon ad?
A. institutional copy
B. straight-sell copy
C. picture-caption copy
D. dialogue copyE. narrative copy
Business
2 answers:
katovenus [111]3 years ago
8 0

Answer:

B. straight-sell copy

Explanation:

Straight-sell copy advertisement is based on factual information about the product. This type of advertisements goes straight to the point of the ad.

Institutional copy ad is used to promote an institution and not a product.

Narrative copy ad is advertising using a story.

I hope my answer helps you

steposvetlana [31]3 years ago
6 0

Answer:

B) straight-sell copy

Explanation:

In marketing, copy refers to an original message created a company (either the manufacturer or an advertising company) that is meant to induce consumers into purchasing the product or service offered by the company. It is called copy because advertisements can also be copyrighted.

When an advertisement uses a straight sell copy, they are laying out facts about the product. Of course they do in an elegant and attractive manner, like saying "Falcon owners worry 20 to 60 % less". It means that Falcon airplanes allegedly consume 20-60% less fuel. Since the company is providing facts, they must be able to prove them to be right.

In this case, the Federal Trade Commission (FTC) prohibits false advertising, so we can expect that the airplane actually uses fewer fuel than the competition. If it wasn't so, then any competitor could file a complaint and the advertisement would be withdrawn from media outlets and the company fined.

Straight sell copy is used to highlight the good qualities and characteristics of your product compared to your competition, that is why it is generally used by brands that can prove that their products are better or at least as good as their competitors.

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You receive an email "You won a Ford Bronco, Click the link to retrieve your prize."
Mumz [18]

When you get a phishing email, your response should be as follows:

B. Check for phishing by hovering over the hyperlink, checking the sender's name, and reviewing for improper grammar and misspelled words.

E) Click the "Report Phish" button to report the suspicious email.

<h3>What is email phishing?</h3>

Email phishing is the sending of fraudulent messages to trick recipients into revealing sensitive information by making them think that they had become extremely lucky without participating in any lottery or game.

When email phishing is received, do not click the link or forward the email to another person.  You do not need to respond to the sender, asking for its legitimacy.

2. The best way to navigate through the knowledge CHECK is <u>A. Click the Back button</u> to return to the video.

Thus, when you get a phishing email, your response should be <u>Options B and E</u>.

Learn more about email phishing at brainly.com/question/2547147

4 0
2 years ago
Because there are some positive aspects of bureaucracy, as proposed by Max Weber, Tammy, a restaurant manager, is interested in
dexar [7]

Answer:D) Rational, efficient, ideal organization based on principles of logic.

Explanation:Max Weber was a modern twentieth century Sociologist who proposed the Bereaucracy theory, according to Max Weber, Bereaucracy is the basis for the systematic formation of an organisation and Bereaucracy is designed to ensure efficiency and economic effectiveness is achieved. According to Max Weber, Bereaucracy is an ideal model for management and its administration to bring an organisation's power structure into focus when executing jobs or activities.

Like Max Weber, Tammy shares the same view that Bereaucracy is a Rational, efficient, ideal organization based on principles of logic.

7 0
3 years ago
Stock prices tend to ignore unexpected changes in dividend payments. Companies prefer to cut dividend payments rather than borro
Shkiper50 [21]

Answer: B. Maintaining a steady dividend is a key goal of most dividend-paying companies.

Explanation:

Companies that pay dividends prefer in general, to maintain a steady dividend overtime. This does not necessarily mean that they will pay the same amount of dividend but rather that they will pay out dividends as within a certain percentage range of the net income.

Companies do not prefer to cut dividends so as not to send the wrong message so A is wrong. Share repurchases reduces agency costs so C is wrong. Short term fluctuations in cash flow are not the key favor in determining dividend policy as the company might still pay out the same regardless so this is wrong as well. Option B is the best answer.

7 0
3 years ago
In 2005, a loan broker and appraiser working for a subsidiary of Bank of America appraised the Cassies home at a fair market val
Tomtit [17]

Answer:

C. The Cassies will win.

Explanation:

In the given case, the cassies would win as this was appraisal fraud that done by the company employee who is a Bank of america Subsidiary. Here the loan broker and the appraiser increase the fair market value of cassies home i.e. $620,000 but it would be lesser that is $250,000. So this inflate the value in order to make the payment of high rate with related to the mortgage

3 0
3 years ago
In January, Hometown Ice Cream Shoppe reported the following balances in their income statement accounts. Based on this informat
Gekata [30.6K]

Answer:

A) Debit of $1,445

Explanation:

Closing entries refers to the balance statements that are entered at the end of an accounting period in order to transfer the temporary account balances into permanent accounts. Based on the balances listed in the question it can be said that the closing entry to retained earnings will be Debit of $1,445. This refers to money going out of the account and can be calculated by adding all the revenue to the account and subtracting the expenses leaving $ - 1,445 thus being debit.

7 0
3 years ago
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