Answer:
The statement is true
Explanation:
Marketing strategy is the strategy which is defined as all of the marketing objective as well as goals of the company combined into a one or a single comprehensive plan. It is the one which develop and create marketing mix.
It is designed in order to develop or promote the good and service so that the business could earn or make profit.
So, the statement is true as it is stating that the strategies involve selecting activities and define 1 or more target markets. Also maintain and develop the marketing mix.
Answer:
Cost of equity = 10.10%
Explanation:
<em>Cost of equity can be ascertained using the dividend valuation model. The model states that the price of a stock is the present value of future dividends discounted at the required rate of return. </em>
Ke=( Do( 1+g)/P ) + g
g- growth rate in dividend, P- price of the stock, Ke- required return, D- dividend payable in now
DATA
D0- (1+g) = 5.05
g- 3.60%
P- 77.75
Note that the D0× (1+g) simply implies the dividend expected in year one, that is one year from now. And this has been given as 5.05 in the question, hence there is no need to apply the growth rate again.
Cost of equity = (5.05/77.75 + 0.036)× 100= 10.095%
Cost of equity = 10.10%
