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Margarita [4]
4 years ago
13

What is the primary contribution of Walter Dill Scott to industrial–organizational psychology? He was one of the first psycholog

ists to ________.
Health
1 answer:
enyata [817]4 years ago
3 0

Answer: He was one of the first psychologist to write on the psychological aspect of advertising

Explanation:

Walter Dill Scott developed laws of suggestibility as a critical mechanism of advertising. He believed that advertising was primarily a persuasive tool, rather than an informational device, and that advertising had its effect on consumers in a nearly hypnotic manner

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