Question

You have been working as an intern for your father's construction company and have been asked to sit in the on the company revisioning meeting. Because this is your first time in a marketing planning meeting, you are somewhat confused about the jargon being used. One of the employees explains to you, the difference between strategic planning and tactical planning, and asks you to provide examples so she can make sure you understand the concepts.Which of the following is an example of a strategic plan?
Within the next ten years, we want to open 20 locations.
Hire a new COO to guide company expansion.
Ensure that company makes 35% profit annually for the next three years.

Answer 1

Answer:

Within the next ten years, we want to open 20 locations.

Explanation:

Strategic plan is a long term plan, and many times is connected to goals or objectives of the company.

As the opening of 20 stores is a great goal for any organization as that aims for growth, and involves a business strategy of reaching maximum customers and making them aware of the products and then increasing and gaining a competitive advantage over the other organizations.