Answer:
When a firm shifts from transactional to value-added and relationship approach of selling the following changes takes place in the way the salesperson approaches he customer and their job:
- Whilst the objective the transactional approach is to make a sale, the relational approach is to build trust. When a customer trusts their sales person, it means they hold the sales person to put their interests first or at least take care of their interests whilst taking care of their too.
- The relational approach is more focused on retaining existing customers than making new ones. This is the obverse of a transactional relationship. It is said that it costs about 5 times extra to get a new client than what it takes to keep one. Thus the smart company focuses on honing this skill until they are better off for it.
- in a transactional approach, the nature of the relationship is relatively short, whilst it is stronger and longer in a relational approach. A Relational approach to selling can sometimes occur in the grey line between personal and official relationships.
- In a relationship-based approach to selling, the firm focuses on adding value in the primary areas of concern for the client as well as other areas. For example, a client - the CEO of a start-up requires recruitment, onboarding, and standard operating procedure as services from a HR firm. As a relational HR person, the best way to proceed would be to give him exactly what he wants and stil go ahead to add more value in other areas by giving templates of letter of appointment to the client.
Cheers!
Answer:
master budget is based on one specific level of production and a flexible budget can be prepared for any production level within a relevant range.
Explanation:
A master budget is a budget that contains an aggregation of smaller level budgets into an overall single budget
A flexible budget is a budget that can be adjusted based on the activity levels of a firm.
Answer:
The key aspect of any business, company, or employer is customer service goals.
Explanation:
A customer service department and the staff represent the company and contribute to building the company's public perception. Customer service objectives are specific objectives and guidelines put in place by an enterprise to ensure that every client is 100% satisfied with the services provided by the enterprise. Excellent customer service means that every customer's needs and desires can be met promptly. A customer should never get away with a company or leave a place unhappy.
Improve customer service measurement
<u>Customers goals :</u>
- Easy to get in touch with customers
- Response times accelerated
- Improve customer service measurement
- Find ways to create an all-round experience for our customers
- Develop a loyalty program for clients
- Create a culture that focuses on customers
- Develop a strategy for customer surveys
- Take the customer success account into account
- Get customer renovation and up-sell creative
