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Rina8888 [55]
3 years ago
6

Soon-Yi Park's chain of travel agencies has identified the lesbian, gay, bisexual, and transgender community as a growing market

that spends an increasing percentage of its income on travel. Which of the following would be the LEAST effective component of a marketing plan for Soon-Yi to take advantage of this opportunity?A) develop a presence on LGBT-oriented social networking sitesB) position his agency as focused on specialized experiencesC) implement a mass marketing campaignD) place specially targeted ads in gay-themed publicationsE) advertise on LOGO, the cable television network aimed at gays and lesbians and their friends and family
Business
1 answer:
Sever21 [200]3 years ago
3 0

Answer:

C) implement a mass marketing campaign

Explanation:

If Soon-Yi Park's travel agency develops a presence on LGBT-oriented social networking sites by positioning his agency as focused on specialized experiences and placing specially targeted ads in gay-themed publications, advertise on LOGO, the cable television network aimed at gays and lesbians and their friends and family. All of the aforementioned components would be an effective marketing plan for Soon-Yi to take advantage of the opportunity.

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produces considerable inefficiency in the use of scarce resources. effectively harnesses the incentives of workers and entrepren
gladu [14]

Complete Question:

The market system:

A. produces considerable inefficiency in the use of scarce resources.

B. effectively harnesses the incentives of workers and entrepreneurs.

C. is not consistent with freedom of choice in the long run.

D. has slowly lost ground to emerging command systems.

Answer:

B. effectively harnesses the incentives of workers and entrepreneurs.

Explanation:

An economic system can be defined as a series of governmental or societal arrangements and a coordinating mechanism used for the allocation of available resources, economic inputs, goods and services across a particular country. The economic system differs according to the method used to coordinate economic activities and who the factors of production belongs to.

Generally, there are basically two (2) main types of economic systems and these are;

1. Command systems.

2. Market systems.

The market system effectively harnesses the incentives of workers and entrepreneurs because workers are able to engage in division of labor and are well compensated for their efficiency in service while the entrepreneur are usually rewarded with an increase in sales and profits.

The market system allows participants to have property rights such as trademarks, patents and copyright. Also, market systems are regulated by the competition among individuals (traders or entrepreneurs) and this gives direction to the market as they pursue self interests and are independent.

7 0
3 years ago
A lack of the resources needed to go into producing goods and services is called what
kotykmax [81]
Goods service resources
8 0
3 years ago
: Jane and Sarah are both investors. Jane has invested thousands of dollars into one small company. Sarah has invested hundreds
Alja [10]

Answer:

Sarah has invested in sole proprietorship while Jane has invested in corporations

Explanation:

Sole proprietorship is owned and run by a single owner who is legally obligated for all business assets and liabilities. Since Sarah has invested thousands of dollars in one company, it looks like she has invested in sole proprietorship in which she is the owner.

Corporation is run by group of people who are not legally obligated for the assets and liabilities of the corporation. People can invest in more than one corporation as they are open for public offer. These investors earn dividends based on the earnings earned by the corporations So, possibly Jane has invested hundreds of dollars in different large companies.

7 0
3 years ago
he Acmeville Metropolitan Bus Service currently charges $0.99 for an all-day ticket, and has an average of 433 riders a day. The
DedPeter [7]

Answer:

2.77

the bus company should  decrease price to increase revenues.

Explanation:

Price elasticity of demand measures the responsiveness of quantity demanded to changes in price of the good.

Price elasticity of demand = percentage change in quantity demanded / percentage change in price

If the absolute value of price elasticity is greater than one, it means demand is elastic. Elastic demand means that quantity demanded is sensitive to price changes.

Demand is inelastic if a small change in price has little or no effect on quantity demanded. The absolute value of elasticity would be less than one

Demand is unit elastic if a small change in price has an equal and proportionate effect on quantity demanded.

percentage change in price = 1.21 / 0.99 - 1 = 0.222 = 22%

Percentage change in quantity demanded = 169 / 433 = -0.6097 = - 60.97%

Elasticity of demand = 60.97% /  22% = 2.77

Demand is elastic, so if price in reduced, there would be a rise in quantity demanded that would exceed the rise in price. This would increase revenues

3 0
3 years ago
Assuming a 12% annual interest rate, determine the present value of a five-period annual annuity of $3,500 under each of the fol
Katena32 [7]

Answer:

a. The first payment is received at the end of the first year, and interest is compounded annually.

present value = annual payment x PVIFA

annual payment = $3,500

PVIFA, 12%, 5 periods = 3.6048

present value = $12,616.80

b. The first payment is received at the beginning of the first year, and interest is compounded annually.

annual payment = $3,500

PVIF annuity due, 12%, 5 periods = 4.0373

present value = $14,130.55

c. The first payment is received at the end of the first year, and interest is compounded quarterly.

present value = annual payment x PVIFA

annual payment = $3,500

effective interest rate = 1.03⁴ - 1 = 12.55%

PVIFA, 12.55%, 5 periods = 3.5562

present value = $12,446.70

7 0
3 years ago
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