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Romashka [77]
3 years ago
15

Engaging directly with the customer costs a business less in advertising then using traditional channels such as magazines and b

illboards. What types of communication does SXSW depend on for its word-of-mouth advertising?
Business
1 answer:
bija089 [108]3 years ago
4 0

Answer:

email,blogs and social media

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Which of the following is true of magazine advertising? It offers lower consumer receptivity and engagement. It offers relativel
GuDViN [60]

Answer:

The correct answers are letters "C" and "D": It offers relatively lower reach and frequency than other media; It is generally considered to have a lower lead time.

Explanation:

Magazines are mediums of information characterized by being dedicated to a targeted market. This is because magazines are printed over certain specific matters such as<em> auto magazines, cooking, food, and beverage magazines </em>or <em>computer and electronics magazines.</em>  

<em>Disadvantages of magazines imply the information portrayed might not be updated since most of them are available for sale periodically -e.g. once a week, month- making an advertisement difficult to be kept up. This situation also means that magazines frequency is lower compared to other media such as newspapers whose reach is higher as well.</em>

3 0
3 years ago
LeGrand Corporation reported the following amounts in its income statement: Sales revenue $ 440,000 Advertising expense 60,000 I
kari74 [83]

Answer:

Gross profit= $260,000

Explanation:

Giving the following information:

Sales revenue $ 440,000

Cost of goods sold 180,000

The gross profit is the result of deducting the cost of goods sold from sales revenue. It will appear in the income statement under absorption costing.

Gross profit= sales revenue - COGS

Gross profit= 440,000 - 180,000= $260,000

5 0
3 years ago
The yield to maturity (YTM) on 1-year zero-coupon bonds is 7% and the YTM on 2-year zeros is 8%. The yield to maturity on 2-year
Vikentia [17]

Answer:

(a) The arbitrage strategy is to buy zeros with face values of $140 and $1,140 and respective maturities of one and two years, and simultaneously sell the coupon bond.

(b) The profit on the activity equals $0.72 on each bond.

Explanation:

The price of the coupon bond = 140 × PV(7.9%, 2) + 1000 × PV(7.9%, 2)

= 140 × (1-(1/1.079)^2)/0.079 + 1,000/1.079^2

= $1,108.93

If the coupons were withdrawn and sold as zeros individually, then the coupon payments could be sold separately on the basis of the zero maturity yield for maturities of one and two years.

[140/1.07] + [1,140/1.08^2] = $1,108.21.

The arbitrage strategy is to buy zeros with face values of $140 and $1,140 and respective maturities of one and two years, and simultaneously sell the coupon bond.

The profit on the activity equals $0.72 on each bond.

7 0
3 years ago
3.A lockbox plan is most beneficial to firms that a. have widely dispersed manufacturing facilities. b. have a large marketable
kramer

Answer:

D) have customers who operate in many different parts of the country.

Explanation:

A lockbox is basically a bank mailing address where a company's clients can send their payments to. It is similar to mailbox that receives letters, only that this one receives checks and cash. The bank is in charge of opening the lockbox and depositing the cash and checks to the company's account, and reporting the information.

7 0
3 years ago
Read 2 more answers
If you drive slower than the flow of traffic you will most likely
Maksim231197 [3]
Most likely what? What are the answer choices?
5 0
3 years ago
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