The question is incomplete:
Promotions that are designed to increase product availability in distribution channels are known as:
A) sales promotions.
B) price promotions.
C) trade sales promotions.
D) consumer sales promotions.
E) non-price promotions.
Answer:
C) trade sales promotions.
Explanation:
-Sales promotions is when companies give customers an incentive to try or buy the product.
-Price promotions is when companies decrease the price of the product to encourage people to purchase it.
-Trade sales promotions is an incentive given to intermediaries in the distribution channel to increase the sales by having the product available.
-Consumer sales promotions is when companies use different techniques like coupons and prizes to get customers to buy the product.
-Non-price promotions refers to offering customers incentives different to the price to encourage them to purchase the product.
According to this, the answer is that promotions that are designed to increase product availability in distribution channels are known as: trade sales promotions because companies offer incentives to their intermediaries to have the product available.
