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shepuryov [24]
2 years ago
12

Small Treasure Gifts is deciding whether to sell its products in kiosks outside subway stations or in stores at popular malls. W

hat element of the marketing mix does this decision most closely relate?
Business
1 answer:
Monica [59]2 years ago
3 0

Answer:

Place

Explanation:

Marketing mix is the understanding of 4 important and controllable elements of marketing plan. Usually, these elements are considered as 4P which are Product, Place, Price and Promotion.

Place: To enter more effectively or in general to be successful in the market, as a supplier you should choose your segment or where to reach to your potential customers carefully and certainly. That’s why the place which is selected must be considered where the target market is.

Product: It is very important to develop your product to make the customers to have “willingness to pay”. So it has to have unique or good design, standards, quality and other important attributes. You should seek to sell the products which have big demand.

Price: There should be the reasonable price to the customers who will be able to buy your products. Sure, the price is established after the analysis of your costs (fix, variable and etc.). However, you should be careful about your rivals in the price policy. The buyers will have always power on you in this case so they can substitute your product to others.

Promotion: This element is about the process of explanation how your product will create the value on the customers. It is very necessary point on the value chain activities. If you have a better promotion than others your products will be demanded more or permanently.

You might be interested in
If a firm sells a prestige product, what kind of relationship between price and quantity demanded should it expect?.
solmaris [256]

For a firm that sells a prestige product, the relationship between price and quantity demanded is a <u>positive direct relationship</u>.

<h3>Why is the relationship between demand and price of prestige products direct?</h3>

The relationship between the demand and price of prestige products is direct because prestige products tend to sell better at high prices than at low prices.

And when the quantity demanded increases, the price tends to increase.

An example of a prestige product is an old car.

Thus, for a firm that sells a prestige product, the relationship between price and quantity demanded is a <u>positive direct relationship</u>.

Learn more about the demand for prestige products at brainly.com/question/6374886

3 0
2 years ago
Larkspur University sells 4,800 season basketball tickets at $60 each for the entire 15-game home schedule. (a) Give the entry t
snow_tiger [21]

Answer:

The Journal entry is as follows:

Cash A/c                    Dr. $288,000

To Unearned basketball ticket revenue A/c     $288,000

(To record the sale of the season tickets)

Workings:

Given that,

Total number of tickets sold = 4,800

Selling price of ticket = $60 each

Cash = season basketball tickets sold × Selling price of each ticket

        =  4,800 tickets × $60 per ticket

        = $288,000

5 0
2 years ago
The Sports Club plans to pay an annual dividend of $1.20 per share next year, $1.12 per share a year for the following two years
Delicious77 [7]

Answer:

$9.63

Explanation:

Data provided in the question:

Year              Annual dividend paid

   1                                      $1.20

   2                                      $1.12

   3                                      $1.12

   4                                      $14.20

Now,

Year       Annual dividend paid        Present value factor     Present value

   1                              $1.20                          0.84246               1.011

   2                             $1.12                          0.84246               0.7949

   3                             $1.12                          0.59793             0.6696

   4                             $14.20                       0.50373             7.1529

===============================================================

Worth of stock = 1.011 + 0.7949 + 0.6696 + 7.1529

= $9.6284 ≈ $9.63

Note:

Present value factor = [ 1 ÷ (1 + 0.187)ⁿ]

here,

n is the year

7 0
3 years ago
Futura Inc. introduced an automobile that could run completely on electricity for longer periods of time than any other electron
Juli2301 [7.4K]

Answer:

Disruptive innovation.

Explanation:

Disruptive innovation is one that creates the way a market operates, that is it creates a new market and disrupts the old one. Existing firms and products are displaced.

In this instance when Futura Inc. introduced an automobile that could run completely on electricity for longer periods of time than any other electronic or hybrid automobile, it introduced a product that will cause disruptions in the current automobile industry.

Although there was challenges of frequent repairs, this was eventually resolved.

8 0
3 years ago
A.R.C. is a large non-profit humanitarian aid organization that has been forced to pull out of several African markets in recent
irga5000 [103]

Answer:d

Explanation: Economic instability can include a volatile inflation rate and volatile rate of economic growth. It can involve higher unemployment and uncertainty about the economic cycle.

big fall in stock markets can trigger falls in consumer confidence and lead to a recession. The Wall Street crash of 1929 was a primary cause of the great depression. However, the stock market crash of 1987 did not cause an economic downturn. In fact, in the UK it was followed by an unprecedented economic boom. This was partly due to the way the government responded by cutting income tax and cutting interest rates. Interest rates are used as a tool in controlling inflation. However, they can also have an impact on consumer spending. Sometimes interest rates may have little impact; however, if they coincide with other factors they can cause a much bigger than expected fall in consumer spending. For example, in the UK, many homeowners have a variable mortgage. Therefore a small change in interest rates can have a big effect on disposable income. If an increase in interest rates was combined with another factor such as the slowing down of house price growth it may cause a big fall in spending. Number One priority to Target Economic growth and reduce unemployment. At the very least, economic growth needs to be close to long run trend rate 2.5%; it actually needs to be higher to catch up with lost spare capacity. Strong growth will help boost tax revenues and reduce unemployment. It is only in this climate you can successfully reduce the deficit. There is supply-side unemployment, especially in Europe, which has seen prolonged structural unemployment in past two decades. But, the fundamental cause is lack of aggregate demand

8 0
3 years ago
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