During an external information search, a consumer is most likely to enlarge his search and consider more alternative brands when the<u> perceived risk of the </u><u>product or service </u><u>to be purchased increases.</u>
This is further explained below.
<h3>What is <u>
a product</u>?</h3>
Generally, A physical thing that is offered for sale for purchase, attention, or consumption is referred to as a commodity.
On the other hand, an intangible item that comes from the work of one or more humans is referred to as a service.
In conclusion, When a customer perceives an increased level of risk associated with the product or service that will be bought, he is more likely to broaden the scope of his search and take into consideration a greater number of alternative brands.
This occurs during an external information search.
Read more about <u>product </u>
<u>brainly.com/question/22852400</u>
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The answer is 5 hope I helped u
Answer:
K1 has contribution of $15.40 per pound
S5 has contribution of $8.50 per pound
G9 has contribution of $11.70 per pound
Explanation:
The contribution per pound of each can be computed by first of all calculating contribution per unit of each of the products produced by Childress company,then dividing each contribution per product by the number of pounds of direct materials used by each product as shown below.
K1 S5 G9
Selling price $158.38 $114.80 $204.52
variable costs ($86.00) ($91.00) ($139.00)
Contribution per product $72.38 $23.80 $65.52
Material usage in pds 4.7 2.8 5.6
Contribution margin per pd $15.40 $8.50 $11.70
Available Option:
a. it is costly to maintain many product lines, and it might weaken the brand's meaning.
b. it is often difficult to get additional marketing communications coverage for the brand.
c. the current economy can only support a limited number of product options.
d. manufacturing divisions usually control brand expansion and are often in conflict with the marketing division.
e. Federal Trade Commission regulations limit the number of products that can be marketed under an individual brand name.
Answer:
Option A. It is costly to maintain many product lines, and it might weaken the brand's meaning.
Explanation:
The reason is that adding brand in the existing highly valued brand names require maintaining the brand's meaning and reputation which results in incurring higher costs in quality management, customer locating, making sales and other costs. The poor feedback of a new product can result in the decline in the trust of previous highly reputed brands which can affect the firm severely so the marketers might avoid such inclusions of brands.
The correct answer is visualization.
Visualization is the term which refers to the display of complex data relationships using a variety of graphical methods. You may choose to use various types of charts and graphs in order to visually present your ideas and information.