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jekas [21]
3 years ago
12

Starbucks has signed a contract with a television production company to have its brand featured prominently in a new situation c

omedy about empty nesters. The conditions of the agreement state that the situation comedy will feature only the Starbucks brand of coffee. What kind of advertising technique is being used in this example?
Business
1 answer:
vampirchik [111]3 years ago
6 0

Answer: The advertising strategy used is product placement.

Explanation:

Product placement also called embedded marketing, is a form of advertising technique which involves referencing a specific brand/product done by incorporating it into another work, such as a movie or television show, with specific intent to promote the product.

product placement is the intentional incorporation of references to a product/brand in exchange for compensation or cash payment .

Product placements may range from appearances not attracting attention within an environment, to major integration and acknowledgement of the product within a program or a show.

Common categories of products placed on product placements include automobiles, consumer electronics, beverages(in the case of the example), drinks, clothing.

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Saint Petersburg Gambles - You are offered the following gamble based on coin flips. If the first heads occurs on the first flip
makkiz [27]

Answer:

The first reason why people are willing to pay so much less or lower than the expected value is due to the uncertainty of flipping a heads. Heads may never be flipped.

The Second reason they are willing to pay so much less or lower is because the expected value will rarely reach over $10 because player would have to make it to the 5th flip in order to recoup their investment in which most of the players are unwilling and ready to take that risk.

Explanation:

Saint Petersburg Gambles

The first reason why people are willing to pay so much less or lower than the expected value is due to the uncertainty of flipping a heads. Heads may never be flipped.

The Second reason they are willing to pay so much less or lower is because the expected value will rarely reach over $10 because player would have to make it to the 5th flip in order to recoup their investment in which most of the players are unwilling and ready to take that risk.

8 0
3 years ago
A firm is analyzing two possible capital structureslong dash30 and 50 percent debt ratios. the firm has total assets of​ $5,000,
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6 0
3 years ago
Three documents required by Department of Trade and Industry when registering a private company
Alex Ar [27]
Identification
Incorporation document
Memorandum of Incorporation
4 0
3 years ago
When merchandise purchased on account is returned under the perpetual inventory system, the buyer would debit a. Inventory b. Pu
Keith_Richards [23]

Answer:

Accounts payable

Explanation:

In accounting, the term accounts payable refers to the money that is owed by a business to its suppliers, in other words, it refers to the business' short-term debts.

When merchandise is purchased on account and it is returned under the perpetual inventory system, the buyer would then debit accounts payable since it is money that the company would owe to the buyer.

4 0
3 years ago
The positive relationship between price and quantity supplied, other things being equal, is considered to be:________
Bas_tet [7]

Answer:

The answer is D.

Explanation:

The correct answer is D. universally true for all markets

Other things being equal, as the price of goods and services increase, producers/firms tend to produce more(this is the popular law od supply) inorder to take advantage of the high revenue.

Unlike demand, for supply, price and quantity supplied are directly related.

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3 years ago
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