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iren2701 [21]
3 years ago
9

Marketers must see themselves as benefit providers. For example, when a shopper purchases new shoes, he or she expects the shoes

to cover his or her feet and allow him or her to walk unobstructed. This is an example of what level in the consumer-value hierarchy? Basic product Core product Pure tangible product Potential benefit
Business
1 answer:
ivanzaharov [21]3 years ago
4 0
The correct answer is this one: "basic product." Marketers must see themselves as benefit providers. For example, when a shopperpurchases new shoes, he or she expects the shoes to cover his or her feet and allow him or her towalk unobstructed. This is an example of what level in the consumer-value hierarchy: <span>Basic product</span>
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The mangerial act of developing, implementing, and controlling marketing programs is called ___________.
Charra [1.4K]

Answer: The correct answer is "the marketing management process".

Explanation: The mangerial act of developing, implementing, and controlling marketing programs is called the marketing management process.

The marketing process consists in analyzing the opportunities that the market offers us, researching and selecting the appropriate niches and designing and planning strategies.

The general marketing process in any company includes all the phases that it goes through until a marketing strategy is implemented, executed and evaluated, analyzing it from practically the moment it is born and it is just a simple idea.

8 0
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Is the cost of equity calculated from the CAPM model, pre -tax or post-tax?
Natasha_Volkova [10]
The existence of pre-tax cost of debt and post-tax cost of debt is due to the acknoledgement of the tax benefit from issuing debt.There is no tax benefit from paying divdends,so it makes no sense talking about pre-tax,post-tax cost of equity for a firm.When you think about cash flow to equity you can only assume that the taxes owed by the company have already been paid.Now, the taxation over the income of the shareholder is a whole different issue that does not take place in this discussion,since it is not taken in consideration either in cost of equity or cost of debt.
3 0
3 years ago
Which statement provides the correct information regarding the parts
Alborosie

Answer:

I don't know but good luck finding the answer

Explanation:

3 0
2 years ago
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3 years ago
"A forklift will last for only 2 more years. It costs $5,000 a year to maintain. For $20,000 you can buy a new lift that can las
BabaBlast [244]

Answer:

a. $2,465.82

b. $3,539.68

c. Yes, we should

Explanation:

Annual cost to maintain old forklift is $5,000

Equivalent Annual Cost (EAC) of new forklift = (Asset price x discount rate)/(1-(1+discount rate)-n), in which n is the number of year for usage of this forklift?

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