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eimsori [14]
3 years ago
10

A marketing manager wants to know why her sales are down. She talks with several sales reps and finds that a competitor has intr

oduced a successful new product. This "research" is likely to be part of ________.
Business
1 answer:
Serhud [2]3 years ago
4 0

Answer:

The situation analysis.

Explanation:

A situational analysis is a part of market research that assesses who your competitors are, your potential customers, your projected growth and the actual situation of your business opportunities and weaknesses.

This assessment is called SWOT analysis <u>(Strengths, Weaknesses, Opportunities and Threats),</u> which is a matrix-based strategic planning technique that aims to assist in the definition and visualization of relevant data about the company's internal and external environment. It is a simple system that helps the company to position itself in the market and evaluate its strategic position in the market in which it operates.

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Stella, Inc. purchased 75 telescopes for $25 each from Luna Co. When they unpacked the telescopes, Stella found
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Answer:

A. The company would debit the Allowance account instead of Purchase Returns.

Explanation:

In the management of purchases transactions,  a company will maintain several other accounts such as purchase returns and purchases allowance.

Purchases allowance will include allowances such as discount received and other compensations from suppliers.  The allowances reduce the net value of the purchases. i.e., when calculating the net purchases, one has to deduct the purchases allowed amount. When the business receives a purchase allowance, the amount will increase the purchases allowance account. The accountant will, therefore, debit that account.

Purchases returns are goods that the company had purchased from suppliers but have returned them for some reason. They could be defective or inappropriate.

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4 years ago
Best Foods Company is considering expanding beyond the regional market segments now served by its Hellmann's mayonnaise. One cri
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Answer:

A. Best Food's competitive position in the segment

Explanation:

Best Food's competitive position in the segment is an example of the criterion used to select target market segments.

It would be used by the management to evaluate and analyze potential new geographic market segments in order to know whether new equipment must be bought to serve each new segment.

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4 years ago
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Your friends own a lawn care business. They own their own equipment and trailers to transport it. Eventually they buy out anothe
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Dallas Company uses a job order costing system. The company's executives estimated that direct labor would be $5,130,000 (190,00
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Answer:

Estimated manufacturing overhead rate= $7.53 per direct labor hour

Explanation:

Giving the following information:

The company's executives estimated that direct labor would be $5,130,000 (190,000 hours at $27/hour) and that factory overhead would be $1,430,000 for the current period.

We need to use the following formula:

Estimated manufacturing overhead rate= total estimated overhead costs for the period/ total amount of allocation base

Estimated manufacturing overhead rate= 1,430,000/190,000= $7.53 per direct labor hour

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3 years ago
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