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scoundrel [369]
3 years ago
11

A snowboarding manufacturer segmented areas in the states containing ski resorts by zip code and targeted TV ads in those zip co

de areas to raise the brand awareness of their snowboarding products. What segmentation analysis approach did they use?
Business
2 answers:
Margarita [4]3 years ago
8 0

Answer:

The correct answer is: geographic segmentation.

Explanation:

Geographic segmentation is the classification companies make of their customers usually by<em> region, city, state or country</em> to select one particular sector of the market to provide those individuals with a more specialized product or service. In other words, the classification is based on the location where consumers are.

erik [133]3 years ago
5 0

Answer:

Geographic segmentation.

Explanation:

Geographic segmentation is usually used when a company services clients in a particular location or when client preference are based on location. Grouping is done by country, state, region and city.

In this instance the snowboarding company is targeting states that contain ski resorts. Televisions adverts are targeted to these areas to increase awareness of their snowboarding products.

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Blue Lumber Company handles three principal lines of merchandise with these varying rates of gross profit on cost. Lumber 25% Mi
Alisiya [41]

The estimate of the inventory amounts before the fire is as follows:

Total Inventory  $232,845

Lumber     $159,200

Millwork     $54,270

Hardware   $19,375    

Data and Calculations:

                                       Lumber       Millwork     Hard & Fittings

Gross Markup (%)               25%             30%                 40%

Gross Margin (%)                  20%            23.1%              28.6%

              =                (25%/125%)        (30%/130%)       (40%/140%)

Inventory, Jan. 1         $265,900      $93,470         $45,600

Purchases                  1,544,900       375,100          160,300

Goods available       $1,810,800    $468,570       $205,900

Cost of goods sold    1,651,600       414,300           186,525

Ending inventory     $159,200      $54,270           $19,375      $232,845

<u>Estimating the Cost of Goods Sold:</u>

Sales to Aug. 18       2,064,500      538,590          261,240

Gross profit                  412,900       124,290             74,715

Cost of goods sold  1,651,600      414,300         186,525

Gross profit = Sales x Gross margin

Cost of goods sold = Sales - Gross profit or Sales x (1 - gross margin)

Learn more: brainly.com/question/16752466

6 0
3 years ago
molen inc. has an outstanding issue of perpetual preferred stock with an annual dividend of $4.00 per share. if the required ret
crimeas [40]

The price at which the stock should sell is $61.54.

Using this formula

Stock selling price=Preferred stock annual dividend/Preferred stock required return

Where:

Preferred stock annual dividend=$4.00 per share

Preferred stock required return=6.5% or  0.065

Let plug in the formula

Stock selling price=$4.00/0.065

Stock selling price=$61.538

Stock selling price=$61.54 (Approximately)

Inconclusion the price at which the stock should sell is $61.54.

Learn more here:

brainly.com/question/15561609

7 0
3 years ago
Makers Corp. had additions to retained earnings for the year just ended of $261,000. The firm paid out $194,000 in cash dividend
gladu [14]

Answer:

a. $3.5 per share

b. $1.49 per share

c. $38.38 per share

d. 1.93 times

Explanation:

The computation is shown below:

a. Earning per share = (Net income) ÷ (Number of shares)

where,

Net income =  Additions to retained earnings + cash dividends

                    = $261,000 + $194,000

                    =  $455,000

So, the earning per share equal to

= $455,000 ÷ 130,000 shares

= $3.5 per share

b. Dividend per share = (Total dividend) ÷ (number of shares)

= ($194,000) ÷ (130,000 shares)

= $1.49 per share

c. Book value per share = (Total equity) ÷ (number of shares)

= ($4,990,000) ÷ (130,000 shares)

= $38.38 per share

d. Market to book ratio = (Market price per share) ÷ (book value per share)

= $74 ÷ $38.38

= 1.93 times

7 0
3 years ago
If inflation is increasing at 2.4 percent per year, and your salary increases at the same rate, how long will it take your salar
Oksana_A [137]

Answer:

it take 29.23 years, my salary to double.

Explanation:

To make the salary double I have to increase the value of salary by 100%. If inflation rate is 2.4 percent per year and salary increase the same rate the time period to make it double can be calculated as follow.

As every year 2.4% has compounding effect, so we will use compounding formula to solve this problem.

Target value = Existing value ( 1 + growth rate )^time period

200% = 100% ( 1 + 2.4% )^n

2 = 1 ( 1 + 0.024 )^n

2 = 1 ( 1.024 )^n

2 = 1.024^n

Taking log on both sides to solve the n

Log 2 = n Log 1.024

n = Log 2 / Log 1.024

n = 29.23 years

I will take 29.23 year to double the salary

5 0
3 years ago
Taylor inc., the company you work for, is considering a new project whose data are shown below. what is the project's year 1 cas
yKpoI14uk [10]
There is no data shown, so we can not figure the 1 year cash flow
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4 0
3 years ago
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