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Natasha2012 [34]
2 years ago
13

Georgetown Public Media is trying to determine the optimum amount for its advertising budget. Calculating the marginal revenue o

f adding another listener can be computed as the probability of becoming a member times the revenue expected from each member. This is a crude estimate, but it is the only information we have. Using the following spreadsheet, calculate the optimal level of advertising. What is it?
Advertising MR MC Listeners Profit
$10,000 $21 $5.00 2000 $32,000
$20,000 $21 $10.00 3386 $51,112
$21
$21
$21

At this level, the marginal cost of acquiring a customer is $21, equal to the marginal revenue of acquiring a customer. Note also that as the advertising level increases its effectiveness drops. This is reflected in the marginal cost of acquiring another customer and is typical of many extent decisions. You pick the low hanging fruit first, and then you move to the more costly, Higher hanging fruit.

(A) about $36,000
(B) about $40,000
(C) about $42,000
(D) about $55,000

Business
1 answer:
podryga [215]2 years ago
5 0

Answer:

(A) about $36,000

Explanation:

Please see attachment

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EA12.
BaLLatris [955]

Answer:

$38,400

Explanation:

<em>1. Cash Purchases:</em>

The total purchases in the month of March is of $35,000.

It is given that 70% of Purchases are for cash.

Hence, 70% of $35,000 would be;

$39,000 x 0.70

$27,300

<em>2. Credit Purchases: </em>

Remaining Balance of Purchases from the month of February:

For the month of February Cash Purchases can be calculated as follows;

$37,000 x 0.70

$25,900

Remaining Balance to be paid in March for the month of February can be calculated as follows;

$37,000 - $25,900

$11,100

<em>3. CASH PAYMENT for PURCHASES in MARCH:</em>

Cash Purchases = $27,300

Credit Purchases = $11,100

Hence;

<em>Cash Payment for purchases in March = Cash Purchases + Credit Purchases </em>

Cash Payment for purchases in March = $27,300 + $11,100

Cash Payment for purchases in March = $38,400

7 0
3 years ago
The financial statement that shows revenue and expenses for a period of time is the
zavuch27 [327]
<span> The </span>income statement<span> reports revenues and expenses and the resulting </span>net income

8 0
3 years ago
If a business is not making a profit, the entrepreneur knows that ________. no one wants to buy the product/service he/she is no
igor_vitrenko [27]
<span>b. he/she is not making good use of scarce resources</span>
5 0
3 years ago
Long-term investments include:_____.A. Investments in marketable bonds that are intended to be converted into cash in the short-
Law Incorporation [45]

Answer:

B. Investments that are not readily convertible to cash or not intended to be converted to cash in the short term

Explanation:

Long term investments are assets that a firm intends to hold onto for a period exceeding one year. They include projects, and investment vehicles are expected to generate revenue for several financial periods. Long term investments are characterized by a higher degree of risk in pursuit of greater rewards.

Examples of long term investments include bonds, stocks, plants and machinery, and real estate. Long term investments such as real estate and machinery are not easily disposed. Some are never disposed.

5 0
2 years ago
Nichols Corporation's value of operations is equal to $600 million after a recapitalization (the firm had no debt before the rec
Daniel [21]

Answer:

The answer is $750 millions

Explanation:

After recapitalization, the Weight of Debts of Nichols Corporation is 25%. Hence, its Weight of Equity Capital is: 100% - 25% = 75%.

The formula of Value of Operations as follows:

Value of Operations = Weight of Debts x Value of Debts + Weight of Equity Capital x Value of Equity Capital

Because Nichols Corporation's value of operations is equal to $600 million after recapitalization, we have the following equation with S as the value of equity after the recap:

600 = 25% x 150 + 75% x S

=> S = (600 - 25% x 150) / 75% = 750

8 0
3 years ago
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