Answer:
The market segment must be responsive
Explanation:
For a product to be successful in the market, The market segment or customers the product is targeting must be responsive to the product, hence it will not be profitable. Unless consumers in market segments are willing to respond to the products developed, there is little reason to develop these products. An example, if a feed formula targeting nursing mothers is released to the market and the re is no response from mothers, then that product will fail.
Answer:
Which of the following is true about ERG theory? b. An individual can satisfy growth needs, even if they have not satisfied relatedness needs.
Explanation:
To understand why b. option is correct we have to analyze all the options.
a. is wrong because ERG theory considers that human beings have to create relationships with others and that they satisfy the so-called relatedness needs.
c. It is wrong because the ERG theory is not a rigid hierarchy in which the individual has to satisfy some needs first to unlock the capability to satisfy superior or more complex needs later. Also, it says that someone can look to satisfy different levels of needs.
So, b. Is correct.
The benefit received from paying less for a good than the maximum amount that the person is willing to pay for it. Thus, if a person is willing to pay up to $3 for something, but the market price is $1, then the net economic benefit for that item is $2.
