Question

A ____ strategy is a broad corporate-level strategic plan used to achieve strategic goals and guide the strategic alternatives that managers of individual businesses or subunits may use.

Answer 1

Answer: The answer is grand.

Explanation: A grand strategy is a broad corporate-strategic plan used for achieving strategic goals and guide the strategic alternatives that managers or individual businesses may use in deciding the nature of businesses they should be in. It also involves a decision of choosing a long-term plan from varying alternative options.

Answer 2

Answer:

Grand strategy

Explanation:

The Grand Strategies are the corporate level strategies designed to identify the firm’s choice with respect to the direction it follows to accomplish its set objectives. Simply, it involves the decision of choosing the long term plans from the set of available alternatives. The Grand Strategies are also called as Master Strategies or Corporate Strategies.

The grand strategies are concerned with the decisions about the allocation and transfer of resources from one business to the other and managing the business portfolio efficiently, such that the overall objective of the organization is achieved. In doing so, a set of alternatives are available to the firm and to decide which one to choose, the grand strategies help to find an answer to it.