Question

The fact that mothers in Japan feed their babies freeze-dried sardines and rice and most mothers in the United States would not eat a freeze-dried sardine, much less feed it to their babies, indicates how _____ influences the consumer decision-making process.

Answer 1

Answer:

culture

Explanation:

Culture goes a long way to influence what consumers want and buy. In other words culture is a major determinant of what businesses and industries might actually prosper in an economy. From the above, freeze-dried sardine is preferred by Japanese mothers and so there is a large market for freeze-dried sardine in Japan. However this would not obtain in the American market as consumers for this product are already slashed by American mothers who don't like it.