Culture goes a long way to influence what consumers want and buy. In other words culture is a major determinant of what businesses and industries might actually prosper in an economy. From the above, freeze-dried sardine is preferred by Japanese mothers and so there is a large market for freeze-dried sardine in Japan. However this would not obtain in the American market as consumers for this product are already slashed by American mothers who don't like it.
Explanation:Cultures which hold high uncertainty avoidance do not tolerate ambiguity and vagueness when it comes to daily lives. They don't like to take risks and would rather stick to rules and well established structures rather than taking a path that may lead them to unstructured situations.
The Paleo Indians were the first people to use spears with flint points to hunt. They were also the first people to live in the Midwestern part of the United States.
