Answer: Trade marketing is a discipline of marketing that relates to increasing the demand at wholesaler, retailer, or distributor level rather than at the consumer level. However, there is a need to continue with Brand Management strategies to sustain the need at the consumer end. A shopper, who may be the consumer him/herself, is the one who identifies and purchases a product from a retailer.
y would be the first number in the equation on the left side of the equal sign. This looks lik the y=mx+b formula, so m, being slope, would be 7, -3 would be x, and b would be 4.
