Answer:
The kind of software to use is a protocol analyser.
Explanation:
The Protocol analyser, which could either be a hardware or a software is a tool that is used for capturing and analysing signals and also interpreting network traffic over a communication channel or between two or more connected computer systems
Protocol analysers can be used to find out location of problems on Local Area Network by examining flow of traffic.
Answer:D)Conversion tracking
Explanation:Conversion tracking is the tool that helps the user to know about the interaction of the ad given by him with customer. It helps in the tracking in the ways like calls from ads, call conversion importing,mobile website gaining the number of clicks etc.
Thus, Adam needs to use the conversion tracking tool which for driving the calls towards his store.He can track the effectiveness of the ad which drives the calls.
Other options given are incorrect because they cannot keep the record of the ads seen by the customer with the help of tracking. Thus the correct option is option(D).
Answer:
B- label
Explanation:
A label is an entry such as a text within a cell that describes particular rows and columns. Labels are usually found at the top of the particular row/column they are identifying.
Hence, the texts "2016 Sales" and "Travel Expenses" are labels that identify cells such as the values of the sales in 2016 of a company and expenses spent on travel in a year of a family.