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Gemiola [76]
3 years ago
13

Which of the following elements of the marketing communications mix refers to any paid form of nonpersonal presentation and prom

otion of ideas, goods, or services by an identified sponsor via print, broadcast, network, electronic, and display media?A) advertisingB) personal sellingC) sales promotionD) direct marketingE) public relations
Business
1 answer:
Lesechka [4]3 years ago
7 0

Answer:

A. Advertising.

Explanation:

Advertising is an elements of the marketing communications mix refers to any paid form of nonpersonal presentation and promotion of ideas, goods, or services by an identified sponsor via print, broadcast, network, electronic, and display media.

In other words, it is a means of promoting products or services of the sponsors.

Advertising is also a means of increasing the sales or consumption of goods and services by the sponsors through the product image, otherwise termed as "brand" with specific characteristics in the minds of the consumers.

Advertising can be done through the following means:

1. Newspaper

2. Radio

3. Television

4. Outdoor and Transit

5. Direct mails

6. Online.

7. Magazine

You might be interested in
Forrester Company is considering buying new equipment that would increase monthly fixed costs from $276,000 to $544,500 and woul
REY [17]

Answer:

The correct answer is E.

Explanation:

Giving the following information:

Forrester Company is considering buying new equipment that would increase monthly fixed costs from $276,000 to $544,500 and would decrease the current variable costs of $60 by $15 per unit. The selling price of $100 is not expected to change.

Break-even point (dollars)= fixed costs/ contribution margin ratio

Break-even point (dollars)= 544,500/ [(100-45)/100]

Break-even point (dollars)= $990,000

6 0
2 years ago
Read 2 more answers
When the utility function for a risk-neutral decision maker is graphed (with monetary value on the horizontal axis and utility o
andreev551 [17]

Answer:

The correct answer is letter "D": straight line.

Explanation:

Utility represents the satisfaction a person receives from the use of a good or service. In case there is a risk-neutral decision-maker, that individual is unlikely to vary the value he or she provides to the use of products to remain in a comfort zone. However, the utility could vary according to satisfaction the good or service provides in different situations.

Thus, if plotted in a graph, <em>the value representing the horizontal axis and the utility the vertical axis, there will be a straight line departing from the horizontal axis parallel to the vertical axis.</em>

7 0
3 years ago
Drag the Low risk and High risk project points so their expected rates of return are 9% and 11%, respectively. If you could choo
valkas [14]

Answer:

a. Project Low because its expected rate of return is higher than its WACC

Explanation:

Weighted Average Cost of Capital WACC determines firms cost of capital. It includes all sources of finance which are included in firm capital structure. The expected rate of return is the rate at which a project is able to generate return or benefits. For any project to be beneficial, its expected return should be higher than its WACC. We will select project Low because its expected rate of return is higher than its WACC.

6 0
2 years ago
DJFats Company determined that the 2019 ending inventory had been overstated by $11,200 AND that the 2019 beginning inventory wa
horrorfan [7]

Answer:

a. $103,400

Explanation:

As we know that

Cost of goods sold = Beginning inventory + purchases - ending inventory

And,  

Gross profit = Sales revenue - cost of goods sold

Since in the question it is given that

The ending inventory and beginning inventory had been overstated by $11,200 and $6,600 respectively

Since overstatement in the initial inventory raises the cost of the goods sold and decreases by that amount the gross profit & net income

And, overstatement in ending inventory reduced cost of goods sold and raised gross profit & net income by that amount.

So for overstated ending inventory the amount should be deducted and for overstated beginning inventory the condition would be reverse

So, the correct amount is

= incorrect pretax net income + overstatement in beginning inventory - overstatement in ending inventory

= $108,000 + $6,600 - $11,200

= $103,400

6 0
3 years ago
A static budget:____.
Talja [164]

A static budget is<u> based on a range of activities</u>.

<h3>What is static budget?</h3>
  • An example of a budget that includes predicted values for inputs and outputs that are thought of before the period in question begins is a static budget.
  • Even with changes in sales and production quantities, a static budget, which is a projection of revenues and expenses for a given period, stays the same.
  • The figures from static budgets can, however, be very different from the real results as compared to those that are discovered after the fact.
  • Accountants, finance experts, and management teams of businesses utilize static budgets to assess the financial success of a company over time.
  • The static budget is meant to be constant throughout the time period, independent of changes that might have an impact on results.

To learn more static budget about with the given link

brainly.com/question/27426308

#SPJ4

7 0
1 year ago
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