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Gemiola [76]
3 years ago
13

Which of the following elements of the marketing communications mix refers to any paid form of nonpersonal presentation and prom

otion of ideas, goods, or services by an identified sponsor via print, broadcast, network, electronic, and display media?A) advertisingB) personal sellingC) sales promotionD) direct marketingE) public relations
Business
1 answer:
Lesechka [4]3 years ago
7 0

Answer:

A. Advertising.

Explanation:

Advertising is an elements of the marketing communications mix refers to any paid form of nonpersonal presentation and promotion of ideas, goods, or services by an identified sponsor via print, broadcast, network, electronic, and display media.

In other words, it is a means of promoting products or services of the sponsors.

Advertising is also a means of increasing the sales or consumption of goods and services by the sponsors through the product image, otherwise termed as "brand" with specific characteristics in the minds of the consumers.

Advertising can be done through the following means:

1. Newspaper

2. Radio

3. Television

4. Outdoor and Transit

5. Direct mails

6. Online.

7. Magazine

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The interest rate is 5% in the market for loanable funds. Investors wish to borrow $100 million and savers wish to save $125 mil
xxMikexx [17]

Answer:

D. Fall; Surplus

Explanation:

Loanable Funds

This is simply the sum total of all the money individuals in an economy or nation have decided to save and lend to borrowers as an investment rather than use for individual consumption. The market describes how money is borrowed. It illustrates the interactions between savers and borrowers in a country.

Interest rate here is determined by the demand and Supply of loanable funds. When the Savers and More than the borrowers, that is, supply is larger than demand, interest Rate generally FALLS (drops). This is as a result of the SURPLUS loanable funds available.

A good example is in the question, where the borrowers want 100million and the Savers are saving 125 million.

The Savers amount are more than the borrowers amount by 25 million, hence a fall in interest rate due to that Surplus.

4 0
3 years ago
7) The capital asset pricing model: (a) Provides a risk return trade off in which risk is measured in terms of beta (b) Measures
Anarel [89]

Answer: Provides a risk return trade off in which risk is measured in terms of beta (A)

Explanation:

The Capital Asset Pricing Model (CAPM) describes the relationship that exist between systematic risk and the expected return for assets, particularly stocks. The Capital Asset Pricing Model is widely used in finance for pricing risky securities and also for generating expected returns for an asset given the cost of capital and the risk of those assets.

The Capital Asset Pricing Model Formula is:

Expected Return= Risk-Free Rate+Beta( Market Return – Risk Free Rate).

For example, if the risk free rate is 10%, the market return is 15%, and the stock's beta is 3, then the expected return on the stock would be 25%

= 10% + 3 (15% – 10%)

= 10% + 3(5%)

= 10% + 15%

= 25%

6 0
3 years ago
Q#1. How would you describe the word “CAREER” Explain in 4 to 6 sentences.
Olegator [25]

Answer:

A career is the job or profession that someone does for a long period of their life.

Explanation:

3 0
3 years ago
Read 2 more answers
Classical management theory and human relations methods contrast significantly with each other in what ways? 1. Classical theori
Mamont248 [21]

Answer:

1. Classical theories were the earliest theories developed in time, while human relations theories developed later as a reaction to the classical management.

Explanation:

Classical management theory and human relations theories contrast greatly. It can be said that classical theories were the earliest ones developed, while much of the human relations theories developed later as a reaction to them.

Classical theories align with McGregor's Theory X and also in some top-do with-downs. They feature strict division of labor into different categories, including levels of management. Planning and communication are done in a "top down" fashion, meaning that information flows from top management downward.

8 0
3 years ago
Read 2 more answers
You are the executive director of a nonprofit that runs an animal shelter and animal services, such as low-cost spay/neuter prog
KonstantinChe [14]

Answer:

I will:

b) Hold meetings with employees, volunteers, and representatives of other local shelters and listen carefully as they brainstorm ideas.

c) Honestly acknowledge the challenges the organization faces while also communicating optimism about finding the resources to fulfill your mission.

Explanation:

a) Withholding information about the organization's financial picture will not make employees to be loyal.  They are likely to find out the true position sooner than later.  If information is withheld and they find out later, they would never be loyal.  They would certainly leave the organization before financing is found for the organization sustenance.

b) Deceiving people by staying in the office and maintaining a "poker face" is not an option either.  "Poker face" cannot last forever.  One day, the true picture will show on the face.  Deception is not an art for business progress.

8 0
3 years ago
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