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3 years ago

What is a similarity between trade sales promotion and consumer sales promotion?

Business

1 answer:

lubasha [3.4K]3 years ago

3 0

Answer:

Both focus on providing incentives to consumers or wholesalers to make an immediate purchase.

Explanation:

Trade sales promotion serves a purpose of taking products out of warehouses to points of retails where consumers can make purchases. The consumer sales promotion pulls customers into retail stores to promotional display units, giving shoppers the incentive to make an immediate purchase.

The Consumer sales promotion and trade sales promotions share a similarity. They are both used in helping to drive short-term consumer demand for products by giving consumers or wholesalers the incentive to purchase now or incentive to make an instant payment.

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Consider the old maxim, "build a better mousetrap and the world will beat a path to your door." discuss the meaning of this phra

MAVERICK [17]

In the context of time-based competition, "build a better mousetrap and the world will beat a path to your door." could be interpreted as "those who make better innovations would obtain the most opportunities to obtain profit in the market"

Innovations only offers advantages in the competition because it offer different options for consumers that exclusively belong to US. But innovation is NOT THE ONLY factors for the product's success. There are other factors that can influence the success such as marketing strategies, condition of the economy

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4 years ago

In performance appraisal, ______ means that the use of the measure is satisfactory or appropriate to the people who must use it.

inysia [295]

Answer:

Acceptability

Explanation:

Performance appraisal is also called performance review or performance evaluation is the process by which the performance of a person is evaluated based on certain key performance indices.

When appraisals are conducted it must be acceptable to the company's employees to be successful. If employees do not trust the appraisal method then it is bound to fail.

However when employees feel an appraisal is fair they accept the feedback from the process and work to improve their performance.

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3 years ago

Van Frank Telecommunications has a patent on a cellular transmission process.

Sonbull [250]

Answer:

Van Frank Telecommunications

December 31, 2016:

Debit Amortization Expense - Patent $4,400,000

Credit Accumulated Amortization-Patent $4,400,000

To record the revised amortization expense for the year.

Explanation:

Data and Calculations:

Patent's value on January 1, 2012 = $19,800,000

Patent's assessed lifespan = 9 years

Amortization expense for each year on straight-line = $2,200,000 ($19,800,000/9)

Accumulated Amortization for Patent = $6,600,000 (for 3 years)

Net book value of patent = $13,200,000 ($19,800,000 - $6,600,000)

Revised lifespan = 6 years

Revised amortization expense per year = $4,400,000 ($13,200,000/3)

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3 years ago

Becca has $500 to open a checking account. She wants an account with the lowest fees. She writes about 12 checks per month and h

Vinvika [58]

Answer:

Low balance checking account

Explanation:

Since Becca has a small amount of money, only $500, and only uses the ATM around 4 times per month, her best option is a low balance checking account. This type of checking account works very well for people that can only keep a small balance. Many banks don't charge fees for this type of account as long as you write only a limited number of checks, your bank statement is sent to you online, and you use only their ATMs.

The other types of checking accounts usually require much higher balances, and of the minimum balance is not met, then they will charge you a monthly fee.

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4 years ago

Read 2 more answers

Beaver Company (a multi-product firm) produces 5,000 units of Product X each year. Each unit of Product X sells for $8 and has a

Jlenok [28]

Answer:

C. Decrease by $7,000

Explanation:

Calculation to determine what company's overall operating income would Decrease by

Using this formula

Overall operating income =(Product X units*Contribution margin )-Fixed overhead eliminated

Let plug in the formula

Overall operating income=(5,000 units*$5)-$18,000

Overall operating income=$25,000-$18,000

Overall operating income=$7,000 Decrease

Therefore As a result of discontinuing Product X, the company's overall operating income would:Decrease by $7,000

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3 years ago