Answer:
The answer is personal selling
Explanation:
_Personal Selling_______ is the two-way flow of communication between buyer and a seller that is designed to influence the buyer's purchase decision.
In a print advertisement, items used to identify the sponsor of the ad, such as the company logo or USP, are referred to as Brand elements
Advertising Management :
Advertising management is a planned managerial process designed to oversee and control the various advertising activities involved in a program to communicate with a firm's target market and which is ultimately designed to influence the consumer's purchase decisions. Advertising is just one element in a company's promotional mix and as such, must be integrated with the overall marketing communications program.
What are brand elements ?
Brand elements mean those elements, features, or traits that differentiate a brand from others. As mentioned earlier, the core purpose of these brand elements is to develop uniqueness in a competitive market. These elements may include slogans, logo, taglines, brand name, packaging, etc.
Learn more about Advertising Management :
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Answer:
c. $12,175,000.
Explanation:
Given: Merchandise sold by Lang company= $12520000.
Sales return and allowances= $270000.
Discount= $140000.
While calculating net sales, freight out charges is not included as it an selling expense and it should be included while calculating Gross profit of the company.
Here, we have to find the last year net sales for Lang company.
∴ ![Net sales= sales\ revenue- (sales\ returns\ and\ allowances + sales\ discount)](https://tex.z-dn.net/?f=Net%20sales%3D%20sales%5C%20revenue-%20%28sales%5C%20returns%5C%20and%5C%20allowances%20%2B%20sales%5C%20discount%29)
⇒ Net sales = ![12520000-(270000 + 75000) = 12520000 - 345000](https://tex.z-dn.net/?f=12520000-%28270000%20%2B%2075000%29%20%3D%2012520000%20-%20345000)
∴Net sales= ![\$ 12175000](https://tex.z-dn.net/?f=%5C%24%2012175000)
Answer:
B) Retaining
Explanation:
Retaining risk refers to the risk in which the company could able to take the decision with respect to the responsibility for some particular risk
Here in the given situation it represents that the risk is associated with one of the key members so this presents the responsibility that should be considered while retaining a risk
Hence, the correct option is B.
C: software
in most countries, there are four primary types of intellectual property (IP) that can be legally protected: patents, trademarks, copyrights, and trade secrets.
Copyrights do not protect ideas, but rather the manner in which ideas are expressed (“original works of authorship”) - written works, art, music, architectural drawings, or even programming code for software