Question

Computer game companies constantly monitor computer game-related blogs keeping track of the latest hot products, because they know that their customers crave the "latest and greatest" games. They use this information to create new products that primarily provide the benefit of:______.
a) keeping up in a market where sales come mostly from new products.
b) satisfying the changing needs of former customers.
c) avoiding market penetration from products that have been on the market for a long time.
d) creating diversification and reducing risk.
e) taking advantage of a long product cycle.

Answer 1

Answer:

The correct answer is option a) keeping up in a market where sales come mostly from new products.

Explanation:

Since computer gaming is an ever evolving field where the gamer are always on the look out for new games to indulge in. Computer gaming companies keep a close eye on the changing trends so they can instantly replicate them and enter the trending high sales market.

This is a market  that earns through keeping up with a market where sales and earning profit is dependent on new products.