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user100 [1]
3 years ago
7

Why are infomercials, sponsorship, and product placement growing in importance for global marketers? please provide specific exa

mples!?
Business
1 answer:
STALIN [3.7K]3 years ago
6 0
In order for the products to be bought, the news must reach to the consumers. These marketing strategies like infomercials, sponsorships, and product placement are all for the dissemination of the company's name and reputation to the public. Sales and marketing are form of investments of big companies as global marketers. They are willing to give away money by sponsoring events and giving away freebies, all for the long term goal of gaining the trust of the buyers. 

For example, Proctor and Gamble are very eager to sponsor significant events where intelligible people attend to. On the other perspective, they have food stands in malls that offer freebies and free tastes. They are extending a hand to the consumers so that they can try their products without any hesitation (because it's free). From there, it is the consumers' free will to be loyal to their products.
You might be interested in
Five diversity issues that affect Cambridge Food​
hammer [34]

Answer:

Race

Gender

Language

Inequality

Beliefs

Explanation:

Race: the business should not discriminate employees because of their race/skin color

Gender: equality between all genders in the workplace

Language: train and communicate with all employees with language applicable to all employees

Inequality: treat all employees equally and equal opportunities to all despite their backgrounds

Beliefs: avoid discriminating and disrespecting other people's beliefs

7 0
2 years ago
Sandy Kupchack just graduated from State University with a bachelor’s degree in history. During her four years at the university
Klio2033 [76]

Answer: $611.57 or $612 rounded to nearest dollar.

Explanation:

She would have to make a constant payment per quarter which makes it an annuity.

The $10,000 is the present value of the annuity.

The quarters remaining are = 5 years * 4 = 20 quarters

Quarterly interest = 8%/4 = 2%

10,000 = Annuity * Present Value of Annuity factor, 20 periods, 2%

10,000 = Annuity * 16.3514

Annuity = 10,000/16.3514

= $611.57

6 0
3 years ago
Vaughn’s standard quantities for 1 unit of product include 5 pounds of materials and 1.0 labor hours. The standard rates are $4
Lilit [14]

Answer:

$31.00

Explanation:

Calculation to determine what The total standard cost of Vaughn's product is

Using this formula

Total standard cost of product=(Material Standard rate per pound × pounds of material) + (Labor standard rate per hour × labor hours) + (Standard overhead rate x labor hours)

Let plug in the formula

Total standard cost of product=[($4 × 5) + ($5 × 1.0)]+ ($6 × 1.0)

Total standard cost of product=($20+$5)+$6

Total standard cost of product= $25.00 +$6

Total standard cost of product= $31.00

Therefore The total standard cost of Vaughn's product is $31.00

6 0
2 years ago
Curtis is the manager of a footwear store. He carefully chooses his staff members and recruits employees who are attentive, frie
Vanyuwa [196]

Answer:

D) normative control

Explanation:

In business, normative controls refers to the practice of managing human resources using actions that shape their behavior. This type of approach focuses on behavior standards or norms more than on actual written policies. Sometimes the norms can even be informal, but that doesn't mean that they are less important.

In this case, Curtis pays a lot of attention to how his employees treat their customers and trains them to do it a certain way that he considers to be effective.

4 0
2 years ago
Spotlight Movies has conducted market research about to where to open their next theater. They want to stay focused on their mis
marshall27 [118]

Answer:

The correct answer is the option C: broad needs, many customers.

Explanation:

To begin with, in ''Porter's strategic positioning alternatives'' the strategy of serving broad needs to many customers in a narrow market refers to the position of assuming that the needs of the target audience are similar among them but the correct way to reach to them is different and therefore that this position requires to state well worked framework of the position and capacities of the companies and the ones of the competitors as well.

4 0
2 years ago
Read 2 more answers
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