The marketplace is full of both potential and non-potential customers which makes this statement <u>True</u>.
<h3>Are both potential and non-potential customers in the market?</h3>
The market does indeed have both potential customers for a product and non-potential customers who would not want to buy the product.
As a result, it is not possible to directly market to only potential customers, but to the entire marketplace.
Find out more on potential customers at brainly.com/question/3053467.
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Multiculturalism is when there are several different cultural or ethnic groups within society. These people differ on culture, race and ethnicities so their values and way of life are unique to their culture. Multigenerationalism is when there are several different age groups (generations) present within society. I think it is more of a challenge for marketers to market with many different cultures living within society because cultures usually have larger differences over generations. With generations, customs do change and there are differences but they are still of the same nationality and race so the social norms are much more similar. When there are larger differences it is hard to market and reach all of the potential consumers.
I believe the answer is FFA.
Hope this helps.
(Please mark this brainliest, I would really appreciate it) Thanks!