In general, advertising is more effective when it reinforces our existing product preferences than when it tries to create new product preferences.
<h3>What is advertising?</h3>
Advertising is a type of commercial communication in which a product, service, or idea is promoted or sold through an explicitly sponsored, non-personal message.
Businesses that want to market their products or services are often advertising sponsors. Advertising is more effective in general when it confirms our existing product preferences rather than trying to develop new ones.
Therefore, option B is correct.
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Answer:
The correct answer is letter "E": cost of debt.
Explanation:
The cost of debt is the interest a company pays on its borrowings. It is expressed as a percentage rate. Also, the cost of debt can be calculated as a before-tax rate or an after-tax rate. Before interest is deductible for income taxes, the cost of debt is usually expressed as an after-tax rate.
Answer:
D.
Explanation:
Aggregate Planned Expenditure (AE) can be defined as the sum value of all the finished products and services in an economy. This value is calculated by adding all the expenditures that are considered in an economy. These components are household consumption (C), planned investments (I), Government expenditures or purchases (G), and net exports (NX) [net exports is the difference between the total exports and total imports].
<u>The sum value or the aggregate planned expenditure is calculated by adding all these components</u>.
So, the correct answer is option D.
Answer:
The answer is A
Explanation:
The downward sloping curve is a graphical representation depicting the relationship between a commodity's different price levels and quantities which consumers are willing to buy.