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Allisa [31]
3 years ago
8

As jessica enters audio jetz car electronics department, she is asked by the salesperson if she has seen the new plug-in cell ph

ones with coffee-warming app. she answers that she didn't know that this type of app for cars was available. based on this information, she is now in what stage of the product adoption process for this item?
Business
2 answers:
Mariana [72]3 years ago
7 0

Answer:

awareness stage

Explanation:

The awareness stage is the first of five stages of the product adoption process:

  1. Awareness: potential consumers get to know the product and start to get some information about it, but not a lot  
  2. Interest
  3. Evaluation
  4. Trial
  5. Adoption/Rejection

Jessica had never heard about a coffee warming smartphone, but she seems interested and wants to know more. If the phone gets her attention, then she will advance into the second stage, consumer's interest.

wel3 years ago
4 0

Jessica is at the stage of the product adaptation for the item which is known as awareness. Awareness in this stage is defined as having to know about a particular product by which the prospect doesn’t know much or lack the sufficient information in regards with the product.

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Ace Construction Company contracts to build a retirement community on land owned by Smith. Jones, an adjoining landowner, expect
Arada [10]

Answer:

d.) Jones is an incidental beneficiary and has no right to sue for Ace Construction's breach of the contract.

Explanation:

Jones was not a direct party to the contract, in fact, any profit which he was supposed to receive was incidental in nature and thus he cannot sue Ace Construction's breach of the contract.

4 0
3 years ago
Economics: Which items make up the marketing mix?
Degger [83]

Answer: Price, Product, Promotion and Place.

Explanation:

7 0
3 years ago
Read 2 more answers
A firm has $1.5 million in sales, a Lerner index of 0.57, and a marginal cost of $50, and competes against 800 other firms in it
MrRissso [65]

Answer:

$116.28

Explanation:

This can be calculated as follows:

Mark up = [1 ÷ (1 - Lerner index)]

Price = Mark-up × Marginal cost

        = [1 ÷ (1 - 0.57)] × $50

Price = [1 ÷ 0.43] × $50 = $116.28  

Therefore, the price this firm will charge its customers is $116.28.

7 0
3 years ago
Currently in​ Economica, the frictional rate of unemployment is 2.0​%, the structural rate of unemployment is 2.0​%, and the cyc
ollegr [7]

Answer:

7,5%

Explanation:

natural rate of unemployment is generally comprised of 3 unemployment types: structural rate of unemployment, cyclical rate of unemployment and frictional unemployment. This state exists even in a healthy environment commercially viable as workers will always seek for new jobs. At the time they leave to seek for new jobs, that period relates to natural rate of unemployment of the country or state.

so we add, frictional rate plus structural rate plus cyclical rate to get the figure for natural rate of unemployment.

6 0
3 years ago
You recently graduated from Empire State University with a degree in Marketing. You loved your time at Empire State, and have ma
11111nata11111 [884]

Answer and Explanation:

Demographic: the demographic aspect in looking at market segmentation variables in his coffee business would consider such things as age brackets, gender and different groups of population that would be interested in what his business aims to offer. Individuals who are in the older age brackets such as from 30-70 would be interested in coffee. Also these individuals are usually educated

Geographic:

This variable would consider where consumers are located geographically. Therefore are customers able to access the coffee shop easily I'm terms of proximity. How convenient is it to move to to the coffee shop from the customers location?

Psychographic:

what is customers attitudebor lifestyle ? Are customers thorough about the kind of coffee they want. Will customers accept to pay higher for higher quality coffee.

Behavioral: customers may consider the coffee shop a relaxation spot or a place to hangout with friends and family while enjoying a nice cup of coffee. What does this group do most and associate coffee with?

5 0
3 years ago
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