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alina1380 [7]
3 years ago
10

The​ ____________ concept is based on the​ development, design, and implementation of marketing​ programs, processes, and activi

ties that recognize their breadth and interdependence.
Business
1 answer:
crimeas [40]3 years ago
5 0

Answer:

The correct answer is Holistic marketing.

Explanation:

Holistic marketing is a term coined by Philip Kotler, in which the areas of exploration, creation and delivery of the value that a company carries out through the management of relations with all its stakeholders are integrated. This means working with "value" in terms of customer relationships, competition and our network of collaborators.

With this strategy, it is possible to increase the value perceived by all parties, obtaining a high level of quality in the processes and a growth in the share of customers thanks to loyalty. Many times the term is used to refer to 360º (multi-channel) or blended marketing techniques, but in reality it is an expanded value management.

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A manufacturer of tiling grout has supplied the following data: Kilograms produced and sold 420,000 Sales revenue $ 1,890,000 Va
kkurt [141]

Answer:

31.79%

Explanation:

Kilograms produced and sold = 420,000

Sales revenue = $ 1,890,000

Variable manufacturing expense = $ 948,000

Fixed manufacturing expense = $ 242,000

Variable selling and administrative expense = $ 341,000

Fixed selling and administrative expense = $ 208,000

Net operating income = $ 151,000

Total variable cost:

= Variable manufacturing expense + Variable selling and administrative expense

= $ 948,000 + $ 341,000

= $1,289,000

Contribution margin:

= Sales - Total variable cost

= $ 1,890,000 - $1,289,000

= $601,000

Contribution margin ratio:

= (Contribution ÷ sales) × 100

= ($601,000 ÷ $1,890,000) × 100

= 0.3179 × 100

= 31.79%

6 0
3 years ago
Pro Corp., a U.S.-based MNC, uses purchasing power parity to forecast the value of the Thai baht (THB), which has a current exch
aleksklad [387]

Answer:

Option "B" is the correct answer to the following statement.

Explanation:

Given:

Exchange rate of 1 Baht= $0.022

Expected inflation in united states (Assume) = 3% = 0.03

Expected inflation in Thailand (Assume) = 10% = 0.10

Computation:

After 1 year  rate of 1 Baht in Dollar

The price in US = 1 × (1+0.03) = $1.03

The price in Thailand = 1 × (1+0.10) = 1.10 baht

1 baht = 1.03×0.022÷1.1 = $0.0206

Therefore, 1 baht = $0.21 (approx)

4 0
3 years ago
According to U.S. law, a company has an illegal monopoly when it dominates an industry and ___. *
aivan3 [116]

Answer:

a

Explanation:

5 0
3 years ago
Read 2 more answers
Which of the following securities could NOT have any benefits for diversification with your investment portfolio? a.Treasury bil
Lesechka [4]

Answer:

d.All of these choices would reduce risk for your portfolio and therefore show at least some benefit to diversification

Explanation:

Which of the following securities could NOT have any benefits for diversification with your investment portfolio? All of these choices would reduce risk for your portfolio and therefore show at least some benefit to diversification

4 0
3 years ago
Younjin is a purchasing agent for Acme Enterprises. One of the products she is responsible for is the copier paper for the compa
11111nata11111 [884]

Answer:

Straight rebuy

Explanation:

When a purchasing agent performs a straight rebuy, he/she is in a situation where the same products or services are bought over and over again on a relatively steady basis.

The products and services purchased are also simple and common products or services, nothing very complex or specialized that requires looking for new information or investigating who the best vendor might be.

5 0
3 years ago
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