__________ segmentation is the most common basis of consumer market segmentation because these segments are easy to define and u

Question

Whitepunk [10]

3 years ago

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__________ segmentation is the most common basis of consumer market segmentation because these segments are easy to define and u

sually easy to reach.a. Demographicb. Psychographicc. Benefitsd. Behaviorale. Geographic

Business

1 answer:

Law Incorporation [45] · Answer 1 · 2022-03-26T05:26:31+03:00

Answer:

a. Demographic

Explanation:

In demographic segmentation market is segmented on the basis of variables like age, gender, family size, marital status, occupation, religion, income, employment etc.

Therefore, Demographic segmentation is the most common basis of consumer market segmentation because these segments are easy to define and usually easy to reach.