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Mrrafil [7]
3 years ago
11

________ involves defining the firm's marketing mix variables so that target customers have a clear, distinctive, desirable unde

rstanding of the firm's offerings relative to competitors' offerings.
Business
1 answer:
ivann1987 [24]3 years ago
3 0

Answer: Positioning

Explanation: Positioning is a marketing strategy which is aimed at defining a brand's quality and offering in a distinctive manner. Positioning is used to set the boundary and establish the differences in the offerings and services by a firm which sets it apart from that offered by competing firms producing similar products or rendering similar services. Positioning defines the stand of a company's product or services in relation to that it's competitors by stating unique offerings of the firm's product. Therefore, giving customers a distinctive knowledge or understanding of the product from that of its competitors.

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Furkat [3]

The adjusting entry that the company should pass at the end of the current year to record the bad debts expense:

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Allowance for Doubtful Accounts  16,900

<h3>What is an allowance for doubtful accounts?</h3>

A contra account called an allowance for doubtful accounts nets against the total receivables shown on the balance sheet to only show the amounts anticipated to be paid. The percentage of accounts receivable that are anticipated to be uncollectible is estimated by the allowance for doubtful accounts.

A negative balance in the allowance for doubtful accounts means that more accounts than anticipated have been written off. A contra asset account with a typical credit balance is the allowance for doubtful accounts.

Under the aging method, the adjusting entry for bad debt expense is calculated using the following formula:

Estimate of uncollectible accounts - (+) Current credit (debit) balance in the allowance for doubtful accounts = Bad debt expense

Hence, The adjusting entry that the company should pass at the end of the current year to record the bad debts expense is given above.

Learn more about the allowance for doubtful accounts:

brainly.com/question/17008094

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"Your question is incomplete, probably the complete question/missing part is:"

Bad Debts Expense 16,500

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8 0
2 years ago
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LUCKY_DIMON [66]
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We answer this question by bringing about the following supposition:
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