1answer.
Ask question
Login Signup
Ask question
All categories
  • English
  • Mathematics
  • Social Studies
  • Business
  • History
  • Health
  • Geography
  • Biology
  • Physics
  • Chemistry
  • Computers and Technology
  • Arts
  • World Languages
  • Spanish
  • French
  • German
  • Advanced Placement (AP)
  • SAT
  • Medicine
  • Law
  • Engineering
Makovka662 [10]
2 years ago
8

IKEA sells a portable workbench called the FAHRTFULL. The product has many positive features, and in German or Swedish markets,

the name describes the product's features well (fahrt meaning travel). This brand name in the United States, however, may not be as effective due to __________.
a.
difficulty in showing "fahrtfull" in German and Swedish advertising

b.
governmental restrictions on brand names that read or sound like bodily functions
c.
the poor attempt at humor, which makes consumers question product quality
d.
disappointment when the product fails to perform as the brand name implies

e.
its unfavorable phonetic and semantic associations in English
Business
1 answer:
evablogger [386]2 years ago
4 0

Answer:

Option E

Explanation:

This is because the idea behind the name is what advertises the product in Sweden and Germany but in USA, the idea behind the name is defeated because the name doesn't mean traveling in English because of the difference in semantics and phonetics of the languages.

You might be interested in
Christina buys groceries every month from Target and rarely does much research on the products she buys. What is the marketing t
Neporo4naja [7]

People do have preference. Routine response behavior is the marketing term for this type of consumer behavior.

<h3>What is consumer behavior?</h3>

Consumer behavior is known to be the study of how people, customers, groups, etc., often select, buy, or use goods, and services to answer to their needs and wants.

Routine Response is also known as Programmed Behavior. Here one is buying low cost items and as such one do not need much search and decision effort.

Learn more about  consumer behavior from

brainly.com/question/1364759

5 0
2 years ago
Brown Company manufactures luggage sets. Brown sells its luggage sets to department stores. Brown expects to sel 1,700 luggage s
Svetradugi [14.3K]

Answer:

sales budget for January and February are given below

Explanation:

given data

luggage sets = 1700

sell =  $180 each

luggage sets = 2050

sell = $180

to find out

sales budget for January and February

solution

                                           Sales Budget  

                                                             January                      February  

Budgeted luggage sets to be sold 1,700                         2,050  

Sales price per unit                           180                            180  

total sales                                      306000                    369000

here sale is sold Budgeted luggage × Sales price

3 0
3 years ago
The next dividend payment by ZYX, Inc., will be $2.95 per share. The dividends are anticipated to maintain a 4 percent growth ra
Alona [7]

Answer:

9.09%

Explanation:

The required return of  ZYX, Inc shall be determined using the following mentioned formula:

r=[d(1+g)/MV]+g

In the given question

r=required rate of return of ZYX, Inc=?

d(1+g)=next dividend payment to be made by the ZYX, Inc=$2.95

MV=current selling price of share=$58

g=growth rate of dividend=4%

r=required rate of return=[$2.95/$58]+4%

r=required rate of return=9.09%

6 0
3 years ago
The first step in the screening process for potential markets and sites is to a. Identify the basic appeal of a market b. Select
koban [17]

C. The first step in the screening process for potential markets and sites is to identify the basic appeal of a market.

Identifying whether there is a fundamental demand for a business's product is the first step in looking for potential markets. screening process  plays a key role in determining this fundamental appeal.

Then it also helps in choosing where to market or produce goods would be simple if all countries' business environments were the same. Managers could rely on statistics that track the state of the local economy and examine projected returns on investments.

To learn more about screening process refer here:

brainly.com/question/28099572

#SPJ4

6 0
1 year ago
Brian vargo, an auto repair mechanic who remains unemployed because he refuses to work for less than $1,000 an hour, is:
Verizon [17]
The answer is he is not part of the labor force. Since the labor force is comprises of the employed and the unemployed. The remainder— persons who are neither employed nor unemployed are not in the labor force. This group comprises retired persons, students, those taking care of children or other family members, and others who are neither working nor seeking work. Since the mid-1990s, naturally fewer than 1 in 10 people not in the labor force stated that they want a job.
3 0
3 years ago
Other questions:
  • 5. Owes First National Bank $350 (Accounts Payable) A. Asset C. Both B. Liability D. Neither
    13·1 answer
  • Research has shown that knowledge workers spend about ________ of their time on nonproductivework—, unsuccessful searches, conve
    15·1 answer
  • Which activity is done in Step 2 of comparison shopping?
    14·1 answer
  • Which form of credit imposes a credit limit, is unsecured, is high in interest, and has a bank or financial institution as a len
    12·1 answer
  • Qualitative factors are non-financial in nature but are important for management to consider when making decisions. Reflecting o
    14·1 answer
  • Why is it important to note the exact variety of fresh produce desired, instead of merely noting the type of item needed
    5·1 answer
  • Ivanhoe Inc., in its first year of operations, has the following differences between the book basis and tax basis of its assets
    11·1 answer
  • Mars, Inc. follows IFRS for its external financial reporting, while Jerome Company uses GAAP for its external financial reportin
    12·1 answer
  • Match each organization and agreement with the phrase that best describes it.
    12·2 answers
  • Joel owns the following portfolio of securities. What is the beta for the portfolio?Company Beta Percent of PortfolioExxon-Mobil
    7·1 answer
Add answer
Login
Not registered? Fast signup
Signup
Login Signup
Ask question!