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AnnyKZ [126]
3 years ago
6

________ are more effective at generating recall and familiarity with a product, whereas ________ generate cognitive activity th

at encourage consumers to evaluate the advantages and disadvantages of a product. A) Distributed communications; massed communicationsB) Interference effects; involvement effects C) Pictorial cues; verbal cues D) Narrow categorizers; broad categorizers E) Copy tests; recognition tests
Business
1 answer:
ANEK [815]3 years ago
8 0

Answer:

The correct answer is letter "C": Pictorial cues; verbal cues.

Explanation:

Marketing uses different approaches to attract consumers' attention. When it comes to portraying images, advertising can implement pictorial cues to create a depth sensation on two-dimensional surfaces like flyers. Though, a verbal cue is necessary as well to provide the information the promotion is intended to transmit. That data can let the audience know what the advantages and disadvantages of the product promoted are.

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When there is disagreement among members at the same level of marketing channels, such as when best buy and sears engage in a pr
wariber [46]

When best buy and sears engage in a price war on maytag appliances, <u>Horizontal</u> channel conflict can occur.

<h3>What is Horizontal channel conflict?</h3>

Horizontal channel conflict can be defined as the type of conflict that arise  when their is a conflict or a disagreement among members that are a similar level of a distribution or marketing channel.

Example when two retailers compete against each other or when two producers compete against each other.

Therefore When best buy and sears engage in a price war on maytag appliances, <u>Horizontal</u> channel conflict can occur.

Learn more about Horizontal channel conflict here:brainly.com/question/14891321

3 0
3 years ago
Whenever Josh goes to his favorite restaurant, he wants to buy tiramisu, his favorite dessert. Despite the fact that he would en
solniwko [45]

Answer: Framing effects

Explanation:

The framing effect is referred to as or known as a cognitive bias under which an individual tends to decide upon the options that are mostly based on the fact whether the given options are also represented with negative or positive connotations, i.e. as a gain or as a loss. Individual usually avoid risk while a positive frame is being presented but tend to seek risks while a negative frame is being presented.

5 0
3 years ago
A 10-year 4 3/4% Treasury Note is quoted at 95-11 - 95-15. The note pays interest on Jan 1st. and Jul. 1st. A customer buys 10M
Zanzabum

Answer:

The customer will pay, disregarding commissions and accrued interest $9,546.88 .

Explanation:

According to the given data we have that A customer buys 10M of the notes "10 M" means that the customer is buying $10,000 par value of the notes-

The Treasury Note is quoted at 95-11 - 95-15

In this case A customer will buy at ask price, which is 95 and 15/32 nds = 95.46875%

Therefore, 95.46875% of $10,000 par = $9,546.88

The customer will pay, disregarding commissions and accrued interest $9,546.88 .

7 0
4 years ago
At the beginning of the year, Poplock began a calendar-year dog boarding business called Griff's Palace. Poplock bought and plac
valina [46]

Answer: See attachment

Explanation:

a. What is Poplock’s year 1 depreciation expense for each asset?

See attachment. Note that the depreciation for the assets were calculated as the original basis × the rate. e.g for Computer equipment, the Depreciation was, the original basis of $5000 × the rate of 20% which equals $1,000.

b. What is Poplock’s year 2 depreciation expense for each asset?

Check attachment.

Depreciation for computer = $1600

Depreciation for day grooming furniture = $1714

Depreciation for popup truck = $3200

Depreciation for commercial building = $6923

6 0
3 years ago
A company sold $12,000 worth of bicycles with an extended warranty. it estimates that 2% of these sales will result in warranty
Bas_tet [7]
We are tasked to determine the action of the company when it sold $12,000 worth of their product which is a bicycle including an extended warranty price. It is estimated that extended warranty amount is 2% of the value of the bicycle of these sales will result in warranty work. The company should recognize or acknowledge the warranty expense and liability of expense at every the end of the year.
5 0
3 years ago
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