Answer: Top management
Explanation: There are several stages of management in a company to most important of them is the top management. The decisions by top managers affect the organisation as a whole and the success and failures of the organisation highly depends on their actions. Examples of top management are directors and vice president .
In the above case, Geraldo is the vice president of the company and also he is responsible for determining the directions of operations of the company thus we can consider him in the top management.
Answer:
Nonoperating
Explanation:
The activities through which revenue and expenses occur which do not take part in the operations of business is consider as nonoperating.
Answer:
Pricing
Explanation:
4 ingredients of marketing mix are Pricing, Product, Place and Promotion(the 4Ps).
Pricing- is for determining the value that is put on a product including rebates. Deciding the correct intrinsic value of a product puts a lot of factors into consideration like the target market, the consumer willingness to pay, whether it is sufficient enough for the company to make a profit out of it.
Product - answers the <em>what</em>; the actually good or service being offered for sale.
Place- answers the <em>where; </em>the location of product so customers can buy it.
Promotion- any activities to inform the target market that the product exist, how to use it etc. this includes advertisement, word of mouth among others.
