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BARSIC [14]
3 years ago
6

A local marketing firm is considering launching a new and extensive social media marketing campaign. This investment of resource

s is being looked at through the length of the project since it is anticipated to last at least 5 years. What financial calculation should be used to compute the investment's value, taking into account the time value of money?'
Business
1 answer:
slava [35]3 years ago
7 0

Answer:

The marketing firm should use the Present Net Value calculation to see if the marketing campaign will add value to the company.

Explanation:

The Present Net Value is a calculation that brings to present time all the future cash flows of an investment. Seeing the campaign marketing strategy as a potential investment, the firm has to identify the revenue entirely caused by the marketing campaign. Doing this, the firm will identify inflows (sales) per year that have to be subtracted to the outflows (marketing expenses). The net value of every year is discounted at a discount rate, and if the Present Net Value is higher than 0, it means that the marketing strategy is expected to bring value to the firm

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Explanation:

8 0
2 years ago
Desktop management__________.a. increases the cost of configuration management over the long termb. requires managers to install
ryzh [129]

Answer:

C) automatically produces documentation of software installed on each client computer

Explanation:

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8 0
2 years ago
Smith Company reported pretax book income of $400,000. Included in the computation were favorable temporary differences of $50,0
Hoochie [10]

Answer:

$10,200

Explanation:

The computation of the deferred income tax expense or benefit is shown below:

Favorable temporary difference = $50,000

Less:  Unfavorable temporary difference -$20,000

Net favorable temporary difference $30,000

We assume the tax rate is of 34%

So, the deferred tax expense is

= $30,000 × 34%

= $10,200

By finding out the net favorable temporary difference and then multiplied with the tax rate we can get the deferred tax expense and the same is shown above

3 0
2 years ago
Americans’ core value of upward mobility (i.e., success will come to anyone who works hard) has greatly influenced the way luxur
galina1969 [7]
<span>this phenomenon is an example of a Social factor

in marketing term, social factor is everything that could change people's lifestyle.
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4 0
3 years ago
Where is market equilibrium located
Lina20 [59]

Answer:

B. at the intersection of supply and demand

Explanation:

Equilibrium is a market condition where there no excess or shortage in demand and supply. It is when the quantity demanded matches the quantity supplied. At equilibrium, buyers and sellers are happy with the prevailing prices.

In a graph showing the demand and supply curve, the equilibrium point is the intersection of the supply and demand curve.  

8 0
2 years ago
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